Now featured on the Shopify App Store.

Let customers try-on your products, from anywhere.

Genlook is an AI-powered virtual fitting room that integrates seamlessly into your Shopify store. Give your customers the confidence to purchase by letting them see how clothes look on their own body, increasing conversions and reducing returns.

Or try the live demo store →

Genlook AI
Dress example 1 before
Dress example 1 after
OriginalGenerated

Select Style

★★★★★
5.0/5
Average rating on
ShopifyShopify App Store

Trusted by brands worldwide

Sanaulla International
BARABAS®
Kelly Felder
Noetic
Monastery
Daly Dress
SARA ELEMARY
Sanaulla International
BARABAS®
Kelly Felder
Noetic
Monastery
Daly Dress
SARA ELEMARY
Sanaulla International
BARABAS®
Kelly Felder
Noetic
Monastery
Daly Dress
SARA ELEMARY
Sanaulla International
BARABAS®
Kelly Felder
Noetic
Monastery
Daly Dress
SARA ELEMARY

Introduction

What is Genlook?

See how AI virtual try-on transforms the shopping experience in this short overview.

How it works

From browsing to buying in seconds

Give your customers the virtual fitting room experience they've been waiting for. No app downloads, just instant confidence.

Step 1

Snap or Upload

Shoppers upload a photo or take a mirror selfie directly on the product page.

Step 2

Smart Processing

We auto-crop and center the user for the perfect fit.

Step 3

AI Generation

Our AI realistically maps the product onto the user, preserving fabric drape and lighting.

Result

Confidence & Buy

Users visualize the fit, hesitation disappears, and conversion rates increase.

Features

All-in-one Virtual Fitting Room

Everything you need to increase conversions, capture leads, and create content—in one powerful app.

Lead Capture & Integrations

Don't just sell, build your audience. Collect emails during the try-on process and sync them instantly to Shopify Segments or Klaviyo. Retarget users who tried but didn't buy with personalized automated flows.

Works with:
ShopifyShopify
KlaviyoKlaviyo
+ more on integrations page

Virtual Try-On Widget

The core experience. Let customers see themselves in your products instantly. Includes smart auto-cropping for perfect framing, privacy-first data handling (auto-delete after 7 days), and multi-language support for global reach.

Auto-CropPrivacy FirstMulti-language

Genlook Studio

Generate professional product photos without the photoshoot. Use AI models to create stunning UGC-style content for your social media, ads, and product pages directly from your dashboard. Uses the same credits as your plan.

Explore Studio capabilities →

Actionable Analytics

Stop guessing. Track the full customer journey from widget open to 'Add to Cart'. Visualize your funnel and measure the exact conversion lift provided by the try-on experience to prove ROI.

Funnel TrackingROI MeasurementConversion Lift
Testimonials

Loved by merchants worldwide

See what our customers have to say about Genlook.

Sanaulla International
Sanaulla InternationalAE

The app is very easy to integrate. Value for money. The best part is the AI model generates quite accurate results. The Try-on images that are genrated look very real and our customers are very happy with this feature.

BARABAS®
BARABAS®US

We’re using this on our website, and everything is working smoothly. It’s fast, reliable, and performs well. We look forward to them adding more features in the future. 100% recommended.

SARA ELEMARY
SARA ELEMARYEG

A perfect experience with a very helpful and responsive team.

K
KoiliIN

Amazing app, Honestly glad to have come across this. It's a very beautiful feature .

I
IStyleRightIN

I'm blown away by both the app and the support. The image generation is incredibly realistic and the app is very easy to use. I had a small question about integrating it with our theme, and the founder, Thibault, was super responsive and helped me immediately. It's amazing to get that level of support. Highly recommend!

P
Pia Rossini RetailGB

This is a fabulous App. We have been super pleased with our customers response and have definitely been getting it to more than just pay for itself. We had a few issues at the start and Thibaut from Genlook came onto the Site remotely and sorted the issue out to get us going. Since then we have never looked back. A must App for fast, forward looking fashion Companies.

A
AndikaHU

Hi! We run the site for my wife, she is a style and color consultant. For her, this is a great help, it really works great. The direction of development could be that the program does not change the models' physique, because then clothes that would otherwise not fit can look pretty, especially on plus-sized women. Best regards: Attila

H
Huellas de IbizaES

The app works great; it's really promising. I had a technical issue, but the support team resolved it immediately. Thank you so much.

Pricing

Start free. Scale as you grow.

Simple usage-based pricing. No hidden fees or long-term contracts.

Free

$0

  • 10 monthly try-ons included

Starter

$14.99/month

  • 100 monthly try-ons included
  • Additional try-ons at $0.17/try-on
  • Customers Email Collection
  • Standard Support

Growth

$29/month

  • 250 monthly try-ons included
  • Additional try-ons at $0.12/try-on
  • Customers Email Collection
  • Standard Support

Pro

$99/month

  • 1000 monthly generations included
  • Additional try-ons at $0.10/try-on
  • Customers Email Collection
  • Remove genlook branding
  • VIP Support

Not sure which plan is right for you?

Use our advanced Revenue Estimator to estimate your costs and potential revenue lift based on your specific traffic and conversion metrics.

Open Revenue Estimator

About Genlook

Built by someone who gets it

Genlook was created from real experience in the Shopify ecosystem and a personal frustration with online fashion shopping.

The Story

After years of working in the Shopify and e-commerce ecosystem, I experienced the same frustration many shoppers face: buying clothes online always felt like a gamble. Will it fit? Will it look good on me?

Seeing fashion brands struggle with high return rates and hesitant customers, the solution became clear: let people see how clothes would actually look on them before buying. In 2025, with AI making this possible, Genlook was born.

The Team

T

Thibault Mathian

Founder & Developer

With extensive experience in the Shopify ecosystem, Thibault combines technical expertise with a deep understanding of merchant needs to build practical solutions for fashion retailers.

From the blog

Growth Tips for Fashion E-Commerce

Learn how to boost conversions, reduce returns, and stay competitive in today's e-commerce landscape.

FAQ

Frequently Asked Questions

Everything you need to know about getting started with Genlook.

How does Genlook work?
Genlook uses advanced AI technology to generate realistic virtual try-on images. Customers simply upload a photo of themselves, and our AI creates a new image showing how the garment would look on their body. The entire process takes just a few seconds.
Is there a free plan?
Yes! Our Free plan includes 100 base generations and 5 monthly generations to keep testing. When you need more volume, choose a paid plan that fits your needs (Starter, Growth, or Pro), and only pay for additional usage beyond your monthly allocation. Pro lets you remove Genlook branding.
How long does it take to set up?
Installation takes just a few minutes. Install Genlook from the Shopify App Store, configure which products or collections you want to enable it for, and the virtual try-on button will automatically appear on your product pages. No coding or theme modifications required.
What types of clothing work best?
Genlook supports all types of clothing, but currently works best with upper body garments (tops, shirts, jackets) and dresses. We recommend using clear product images on a plain background for the best results.
Is customer data secure and private?
Absolutely. Customer photos are encrypted in transit and at rest. Photos are used exclusively to generate the virtual try-on image and are automatically deleted after 7 days. We never use customer photos to train AI models or for any other purpose. Read our full Privacy Policy for more details.
Can I customize the widget appearance?
The widget is designed to match your store's theme automatically. Premium plan users can remove the Genlook branding for a fully white-label experience. If you need additional customization options, contact our support team. We're always happy to help.
Can I select which product image is used for the try-on?
Yes! You can choose which product image to use for the virtual try-on. This is especially useful when you have multiple product photos showing different angles or styles (like a jacket open or closed). Simply select your preferred image from your product gallery in the Genlook dashboard.
What languages does the widget support?
Genlook supports multiple languages including English, French, Spanish, and Chinese. The widget automatically detects your store's language settings and displays in the appropriate language. If you need support for additional languages, please contact our support team.
Can customers take a photo directly instead of uploading one?
Absolutely! Customers can either upload an existing photo or use the "Take a photo" option to capture a new image directly from their device camera. This makes the try-on process even more convenient and accessible, especially on mobile devices.
How can Genlook provide insights about my customers?
Genlook's analytics dashboard provides valuable insights into widget engagement, conversion funnels, and customer behavior. Track metrics like widget views, try-on completions, and add-to-cart rates. You can also collect customer emails (with permission) and export data for your marketing campaigns to better understand your audience and optimize your product pages.
What if I need help or have questions?
We provide direct support to all our merchants. Reach out via email at [email protected] or through the in-app chat. You can also book a demo call to get personalized onboarding assistance.

Still have questions?