https://slightlysharpe.com/blog A critical examination of the web's last mile from the perspective of Tincre's financial, quantitative, and business management. en-us [email protected] (Tincre) [email protected] (Tincre) Wed, 14 Aug 2024 00:00:00 GMT https://slightlysharpe.com/blog/how-one-client-transformed-400-in-ads-into-8000-in-sales https://slightlysharpe.com/blog/how-one-client-transformed-400-in-ads-into-8000-in-sales One client turned $400 in ads into $8,000 in sales with Tincre. Here's how they did it. Wed, 14 Aug 2024 00:00:00 GMT [email protected] (Tincre) Marketingsalesmobileretailconversions https://slightlysharpe.com/blog/we-promoted-a-different-show-everyday-for-a-month https://slightlysharpe.com/blog/we-promoted-a-different-show-everyday-for-a-month Discover how promoting a different show daily for 37 days via Tincre brands transformed client ad results and redefined event marketing success! Thu, 18 Jul 2024 00:00:00 GMT [email protected] (Tincre) MarketingPromotionmobilevideoadvertising https://slightlysharpe.com/blog/the-demise-of-third-party-cookies https://slightlysharpe.com/blog/the-demise-of-third-party-cookies Whether marketers like it or not, the 3rd-party cookie is going away. Here's how we're thinking about it at Tincre. Fri, 24 May 2024 00:00:00 GMT [email protected] (Tincre) Browser privacyMarketingCookiesDigital AdsData tracking https://slightlysharpe.com/blog/insider-tips-from-meta-google-and-tiktok-to-master-digital-marketing https://slightlysharpe.com/blog/insider-tips-from-meta-google-and-tiktok-to-master-digital-marketing Stop the guessing game and learn insider tips from the pros for the Meta, Google and TikTok platforms. Thu, 09 May 2024 00:00:00 GMT [email protected] (Tincre) Mastering marketingContent OptimizationVideo OptimizationDigital Ads https://slightlysharpe.com/blog/streamlining-video-ads-for-a-healthier-planet https://slightlysharpe.com/blog/streamlining-video-ads-for-a-healthier-planet Embrace the shift towards more efficient digital ads. By making smarter choices, we can help protect the planet with each view and click. Tue, 23 Apr 2024 00:00:00 GMT [email protected] (Tincre) SustainabilityContent OptimizationVideo OptimizationDigital Ads https://slightlysharpe.com/blog/nostalgia-powers-modern-marketing https://slightlysharpe.com/blog/nostalgia-powers-modern-marketing How nostalgia is enhancing and overtaking marketing messaging, media and audience reach in today's global economy. Wed, 17 Apr 2024 00:00:00 GMT [email protected] (Tincre) Nostalgia marketingSocial mediaGen ZMillennialsDigital Ads https://slightlysharpe.com/blog/tiktok-is-redefining-advertising https://slightlysharpe.com/blog/tiktok-is-redefining-advertising Can TikTok, a social media sensation, challenge the digital advertising supremacy of Meta and Google? Wed, 10 Apr 2024 00:00:00 GMT [email protected] (Tincre) VideosInstagramTikTokSocial MediaAds https://slightlysharpe.com/blog/influencer-marketing-boom-or-bust https://slightlysharpe.com/blog/influencer-marketing-boom-or-bust Influencer marketing is a crucial part of digital marketing strategies for brands. But is it sustainable? Mon, 01 Apr 2024 00:00:00 GMT [email protected] (Tincre) tincre.comInstagramVideosSocial MediaAds https://slightlysharpe.com/blog/is-the-instagram-feed-dead https://slightlysharpe.com/blog/is-the-instagram-feed-dead Explore the advantages of Reels advertising with examples and strategies for creating compelling ads that resonate with audiences and drive results. Thu, 14 Mar 2024 00:00:00 GMT [email protected] (Tincre) tincre.comInstagramVideosSocial MediaAds https://slightlysharpe.com/blog/celebrating-the-women-who-shape-tincre https://slightlysharpe.com/blog/celebrating-the-women-who-shape-tincre As Tincre continues to evolve and celebrate our upcoming fifth anniversary, it's the perfect moment to shine a spotlight on the team members who've been instrumental in the firm’s growth. Sat, 09 Mar 2024 00:00:00 GMT [email protected] (Tincre) tincre.comTeamWorkMakesThe DreamWork https://slightlysharpe.com/blog/embarking-on-a-content-creation-adventure https://slightlysharpe.com/blog/embarking-on-a-content-creation-adventure Tincre innovates with AI to transform web content, creating engaging, tailored articles for dynamic advertising. A fresh, cost-effective strategy! Thu, 29 Feb 2024 00:00:00 GMT [email protected] (Tincre) Tincreautonomous contentAIAdscontent https://slightlysharpe.com/blog/from-clicks-to-cheers-crafting-live-event-ads https://slightlysharpe.com/blog/from-clicks-to-cheers-crafting-live-event-ads Are you eager to pack your venue for an upcoming live event? In this post we'll guide you through cutting-edge online promotion strategies designed to boost attendance. Wed, 28 Feb 2024 00:00:00 GMT [email protected] (Tincre) tincre.comLive EventsTicketingAdsCampaigns https://slightlysharpe.com/blog/tincre-referrals-are-here https://slightlysharpe.com/blog/tincre-referrals-are-here Finally, it’s here. The tincre.com referral program. Send your link to your friend, they run ads, you get paid. Wed, 14 Feb 2024 00:00:00 GMT [email protected] (Tincre) ProductFeaturestincre.comSoftware https://slightlysharpe.com/blog/tincre-platform-launch https://slightlysharpe.com/blog/tincre-platform-launch What goes into building the tincre.com platform? Dive into the product, the motivation and more underneath the easiest ads on the web. Mon, 22 Jan 2024 00:00:00 GMT [email protected] (Tincre) TincreBusinessStrategySoftwareProductDigital AdsAgency As A Service https://slightlysharpe.com/blog/driving-subscriber-growth-with-youtube https://slightlysharpe.com/blog/driving-subscriber-growth-with-youtube How to convert views into devoted subscribers through engagement conversion campaigns on YouTube Wed, 27 Dec 2023 00:00:00 GMT [email protected] (Tincre) Tincre Promoautonomous adsYouTubeDigital marketing https://slightlysharpe.com/blog/ai-tincre-and-competition https://slightlysharpe.com/blog/ai-tincre-and-competition AI is still just math and computer science. Explore how Tincre leverages this new paradigm and its competitive landscape. Thu, 07 Dec 2023 00:00:00 GMT [email protected] (Tincre) AIBusinessStrategySoftware https://slightlysharpe.com/blog/how-we-build/adding-deletes-to-promo-dashboard https://slightlysharpe.com/blog/how-we-build/adding-deletes-to-promo-dashboard How we add features to our open-source libraries at Tincre. Tue, 06 Jun 2023 00:00:00 GMT [email protected] (Tincre) TypeScriptJavaScriptOpen SourceSoftware engineeringPromo https://slightlysharpe.com/blog/march-2023-in-review https://slightlysharpe.com/blog/march-2023-in-review March 2023 was a great month for Tincre. And now, a drumroll please - introducing Promo, the ad agency at the press of a button. Wed, 05 Apr 2023 00:00:00 GMT [email protected] (Tincre) Tincre Promoautonomous adsupdatesintegrations https://slightlysharpe.com/blog/kicking-off-2023-in-style https://slightlysharpe.com/blog/kicking-off-2023-in-style We have turned on the afterburners. With advertising purses tightening, businesses are looking to spend more effectively. Thu, 02 Mar 2023 00:00:00 GMT [email protected] (Tincre) tincrebusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/how-we-build/data-modeling-at-tincre-part-2 https://slightlysharpe.com/blog/how-we-build/data-modeling-at-tincre-part-2 Building application data modeling at Tincre from scratch. Wed, 01 Mar 2023 00:00:00 GMT [email protected] (Tincre) PythonJavaScriptDatabaseSoftware engineeringDevelopment https://slightlysharpe.com/blog/how-we-build/data-modeling-at-tincre https://slightlysharpe.com/blog/how-we-build/data-modeling-at-tincre The how and why behind application data modeling at Tincre. Wed, 25 Jan 2023 00:00:00 GMT [email protected] (Tincre) PythonJavaScriptDatabaseSoftware engineeringDevelopment https://slightlysharpe.com/blog/how-we-build/merging-dictionaries-in-python https://slightlysharpe.com/blog/how-we-build/merging-dictionaries-in-python In this article learn a quick and simple strategy to merge dictionaries with Nonetype values for similar keys. Wed, 25 Jan 2023 00:00:00 GMT [email protected] (Tincre) PythonDictDictionariesDictionaryDeveloper https://slightlysharpe.com/blog/2022-rewind-at-tincre https://slightlysharpe.com/blog/2022-rewind-at-tincre With just a few hours left in 2022, it is time to dust off the old typewriter and highlight a few of our favorite moments of the year. Sat, 31 Dec 2022 00:00:00 GMT [email protected] (Tincre) tincrebusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/liftoff-@-tincre-october-2022-in-review https://slightlysharpe.com/blog/liftoff-@-tincre-october-2022-in-review In this month's newsletter, we take a closer look at *how* we keep growing our MoM average to over 25% in 2022. Tue, 08 Nov 2022 00:00:00 GMT [email protected] (Tincre) tincrebusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/september-2022-in-review https://slightlysharpe.com/blog/september-2022-in-review With Q4 officially upon us, things are heating up at Tincre. Fri, 07 Oct 2022 00:00:00 GMT [email protected] (Tincre) tincrebusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/august-2022-operations-and-finance-update https://slightlysharpe.com/blog/august-2022-operations-and-finance-update How it's going: Tincre's August 2022 versus Fri, 09 Sep 2022 00:00:00 GMT [email protected] (Tincre) tincrebusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/july-2022-firm-performance https://slightlysharpe.com/blog/july-2022-firm-performance Tincre's July 2022 Numbers: another fantastic month for the firm and its products! Mon, 08 Aug 2022 00:00:00 GMT [email protected] (Tincre) b00st.combusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/june-2022-by-the-numbers https://slightlysharpe.com/blog/june-2022-by-the-numbers Topping our tops - June of 2022 was yet another show stopper! Wed, 06 Jul 2022 00:00:00 GMT [email protected] (Tincre) business progressupdatesweb last mileadtechsoftware https://slightlysharpe.com/blog/automagically-increment-objects-in-python https://slightlysharpe.com/blog/automagically-increment-objects-in-python Do you loop through dictionaries to increment values? Of course you do! There's a better way... Wed, 15 Jun 2022 00:00:00 GMT [email protected] (Tincre) PythonStandard LibraryOOPCollectionsDeveloper https://slightlysharpe.com/blog/a-record-month-for-b00st https://slightlysharpe.com/blog/a-record-month-for-b00st Tincre May 2022 Update: by the numbers, products, and new features. Wed, 01 Jun 2022 00:00:00 GMT [email protected] (Tincre) b00st.combusiness progressupdatesadtechsoftware https://slightlysharpe.com/blog/making-python-classes-json-serializable https://slightlysharpe.com/blog/making-python-classes-json-serializable Do you send data from Python to a web service? I bet you did not know your classes could be JSON serializable. Herein I'll show you how. Fri, 27 May 2022 00:00:00 GMT [email protected] (Tincre) PythonJSONOOPIteratorsDunder Methods https://slightlysharpe.com/blog/redoc-theming https://slightlysharpe.com/blog/redoc-theming Guest post - Did you know that you can theme your Redoc component and app renders? I'll show you how in this article. Thu, 12 May 2022 00:00:00 GMT [email protected] (Tincre) ReactRedocOpenapiDocumentationAPI https://slightlysharpe.com/blog/april-2022-update https://slightlysharpe.com/blog/april-2022-update Tincre April 2022 Update: by the numbers, products, and new features. Tue, 03 May 2022 00:00:00 GMT [email protected] (Tincre) b00st.combusiness progressupdatescommunitydiscoursesoftware https://slightlysharpe.com/blog/march-2022-update https://slightlysharpe.com/blog/march-2022-update Our Promo engine is proving as effective in the world of finance as it is in music, we have the receipts and results in hand. Tue, 05 Apr 2022 00:00:00 GMT [email protected] (Tincre) b00st.comautonomous adsupdatesphund.xyzcapital raisingsoftware https://slightlysharpe.com/blog/february-2022-update https://slightlysharpe.com/blog/february-2022-update We were bullish in our ‘22 predictions in January but the numbers prove us right. Our formula is working. Wed, 02 Mar 2022 00:00:00 GMT [email protected] (Tincre) b00st.comautonomous adsupdatesphund.xyzcapital raising https://slightlysharpe.com/blog/amping-up-our-free-offering-to-500-a-month https://slightlysharpe.com/blog/amping-up-our-free-offering-to-500-a-month As artists across the spectrum leverage our robust free offering, we are doubling down with a revamped, expanded free tier. Fri, 14 Jan 2022 00:00:00 GMT [email protected] (Tincre) b00st.commusicdigital advertisingautonomous adspricing https://slightlysharpe.com/blog/digging-into-python-testing https://slightlysharpe.com/blog/digging-into-python-testing Python automated testing in brief and a few principles to keep in mind. Fri, 31 Dec 2021 00:00:00 GMT [email protected] (Tincre) SoftwarePythonTestingDeveloper Best PracticesTincre Dev https://slightlysharpe.com/blog/introducing-tincre https://slightlysharpe.com/blog/introducing-tincre Musicfox is now Tincre. Dig in for a bold glimpse of what's to come and our year in review. Fri, 10 Dec 2021 00:00:00 GMT [email protected] (Tincre) Tincre missionMusicfoxTincre2021 In Review https://slightlysharpe.com/blog/dogfooding-iteration https://slightlysharpe.com/blog/dogfooding-iteration How we're using product brands to leverage our core technology, building for optionality, and structuring our firm. Wed, 08 Dec 2021 00:00:00 GMT [email protected] (Tincre) dogfoodingb00st.comcorporate strategyorganizational structureBit Modulus https://slightlysharpe.com/blog/adaptation-and-retrofitting https://slightlysharpe.com/blog/adaptation-and-retrofitting The early history of our firm, navigating the early pandemic, and how we see the evolution of our business. Fri, 03 Dec 2021 00:00:00 GMT [email protected] (Tincre) our firmb00st.comfan.boostermusic investability https://slightlysharpe.com/blog/the-webs-last-mile https://slightlysharpe.com/blog/the-webs-last-mile How we're growing to focus on the web's last mile. Fri, 03 Dec 2021 00:00:00 GMT [email protected] (Tincre) Web Challenges In The 20sweb last miletincreweb-scale-problems https://slightlysharpe.com/blog/ftc-influenceradvertiser-crackdown https://slightlysharpe.com/blog/ftc-influenceradvertiser-crackdown Do you get paid via product, brand, or affiliate endorsement? The Federal Trade Commission sent letters to more than seven hundred major companies, warning them and their influencer marketing partners to either disclose relationships or risk seriously breaking US law. Fri, 15 Oct 2021 00:00:00 GMT [email protected] (Tincre) regulationdigital advertisingethicscreator economyWeb Challenges in the '20s https://slightlysharpe.com/blog/active-versus-passive-listeners https://slightlysharpe.com/blog/active-versus-passive-listeners We’re big fans of playlisting and services that offer placement on legit third party playlists but think it’s important for artists to understand the full picture. Sat, 02 Oct 2021 00:00:00 GMT [email protected] (Tincre) b00st.commusicplaylistingspotifyapple musicyoutube musiclistener consumption https://slightlysharpe.com/blog/bot-listeners-and-followers https://slightlysharpe.com/blog/bot-listeners-and-followers We’re presented with shortcuts every day, and music marketing is no stranger to companies offering a quick fix to “juice” the numbers. Tue, 28 Sep 2021 00:00:00 GMT [email protected] (Tincre) bot consumptionmusic marketingdigital advertisingb00st.comautonomous ads https://slightlysharpe.com/blog/getting-rid-of-passwords-to-empower-artists https://slightlysharpe.com/blog/getting-rid-of-passwords-to-empower-artists Imagine you are Lana Del Rey and seventeen million monthly listeners get a strange mention from you...that wasn't you or your team. You've probably been hacked! Sun, 24 Jan 2021 00:00:00 GMT [email protected] (Tincre) passwordlesssoftwaresecuritydigital safetyauthentication https://slightlysharpe.com/blog/one-size-does-not-fit-all https://slightlysharpe.com/blog/one-size-does-not-fit-all Science and data are the fuel powering b00st.com engines... Sun, 20 Sep 2020 00:00:00 GMT [email protected] (Tincre) b00st.commusicdigital advertisingalgorithmsdata https://slightlysharpe.com/blog/b00st-is-off-to-the-races https://slightlysharpe.com/blog/b00st-is-off-to-the-races The results are in and we are excited. Our first B00ST campaigns have outperformed expectations. Fri, 26 Jun 2020 00:00:00 GMT [email protected] (Tincre) b00st.commusicdigital advertisingalgorithmslistener consumption https://slightlysharpe.com/blog/math-not-magic https://slightlysharpe.com/blog/math-not-magic What is the b00st.com secret sauce? Fri, 26 Jun 2020 00:00:00 GMT [email protected] (Tincre) b00st.commusicdigital advertisingalgorithmslistener consumption https://slightlysharpe.com/blog/a-few-of-our-success-stories https://slightlysharpe.com/blog/a-few-of-our-success-stories Since launching b00st.com, our software has produced results...Our first b00st.com campaigns have outperformed expectations. Tue, 19 May 2020 00:00:00 GMT [email protected] (Tincre) b00st.commusicdigital advertisingalgorithmsmusic companies https://slightlysharpe.com/blog/b00st-helps-artists-take-control-of-their-audience https://slightlysharpe.com/blog/b00st-helps-artists-take-control-of-their-audience Musicfox is bringing managers, artists, and their brands a new, bespoke way to optimize and prioritize fan acquisition like never before. Mon, 18 May 2020 00:00:00 GMT [email protected] (Tincre) b00st.commusicdigital advertisingalgorithmslistener consumption