Articulate your vision.
Demonstrate product-founder fit.
Show up with confidence.
Spring Cohort begins March 24th, 2026
JOIN THE BOOTCAMP
The Bootcamp
is a narrative development sprint.
Your story
still hasn't
been told.
Investors keep asking, "Why you?" and your answer feels thin.
You’re avoiding the media because you're afraid you’ll mess up.
Your socials are dead because you don’t know what to say.
You’re watching other founders get featured, quoted, and invited on podcasts while you stay invisible.
You’re using AI to draft content, but ending up with generic slop.
The idea of "building a personal brand" is just overwhelming.
It doesn't have to be this way.
Stop reinventing the wheel every time you need to introduce yourself and your work.
What You Get
A locked narrative framework
Your key messages, content pillars, and talking points. No more improvising.
Confidence under pressure
You’ll be able to articulate your story in a real interview.
A recorded narrative interview
A real conversation that stress-tests your messaging with feedback from our team.
2–5 ready-to-post clips
Professionally edited, aligned with your narrative, usable immediately on LinkedIn, X, or wherever your audience lives.
The Program
Week 1
Narrative
Foundation
1
Kickoff & Storytelling for Founders
Why "why" matters more than "what." Foundations of personal branding and storytelling.
Narrative Discovery
A deep dive into your story, vision, and key messages. We work with you to surface the narrative that's already there - and shape it into something you can use.
Media Training 101
How to do well in an interview. Bridging techniques, soundbites, body language, and on-camera confidence.
Mock Interview
A simulated interview with real-time feedback. We find the gaps in your story and help you close them.
2
Week 2
Media Training
Week 3
Content &
Narrative
3
Founder Content
How to uncover and tell your story. Using AI as an accelerator, not a replacement.
Narrative Framework Workshop
We walk you through your personalized narrative framework, answer all the questions, and help you make it a living document.
The Interview Recording
This is where you put everything into practice. A real recorded conversation that stress-tests your narrative.
Post-Interview Debrief & Program Wrap-up
What worked, what to refine, performance feedback.
4
Week 4
The Interview
This is for you if…
You're an early-stage founder in crypto, AI, or fintech. The program is also open to C-suite and investors
You're preparing to raise or launch, and you need to articulate your story clearly.
You want specific direction, not generic advice.
You're tired of winging it.
You understand that visibility matters, and you’re ready to commit to it.
Pricing
Early Bird
$1,200
First 5 spots only.
Full program access (4 weeks)
Group sessions & 1:1 coaching
Narrative framework development
Interview recording & 2–5 edited clips
session recordings
course handouts, and community access
Secure Early Bird
Standard
$1,500
After the early bird sells out.
Full program access (4 weeks)
Group sessions & 1:1 coaching
Narrative framework development
Interview recording & 2–5 edited clips
session recordings
course handouts, and community access
After the early bird sells out.
Scholarship Opportunities
For founders building great things who may not have the budget for the full program right now. We will cover 80% of the cost for the selected participants.
Application deadline - March 13th, 2026.
Apply for Scholarship
Meet the Team
The Bootcamp is led by the Hype PR team, who have worked with 50+ crypto and AI projects.
Anastasia Lowenthal
VP of Communications
Throughout her career in crypto, she supported 50+ clients, turning their ideas into stories people want to read.
Sasha Barrie
Founder Comms Lead
With a background in law and documentary filmmaking, Sasha helps founders tap into their story, find their voice, and turn it into content that resonates and a presence that is memorable.
Emma Pizzutti
Head of PR
Her sharp instincts and editorial eye score opportunities for her clients in top outlets like CoinDesk, Blockworks, Bloomberg, and Forbes. She’s also a Fulbright alumna and speaks fluent Gaelic.
?
Special guests
To be announced soon! Stay tuned!
FAQ
Who's this for?
Early-stage founders in crypto, AI, and fintech. Especially relevant if you're preparing to raise or launch. The program is also open to C-suite and investors who want to build visibility.
Who's this NOT for?
Anyone looking for shortcuts or wants to “get followers quick.” This is for builders who are serious about the long game.
How is this different from a course?
Courses give you information. The Bootcamp is very hands-on. It gives you a narrative developed with you and stress-tested. Think of it as a storytelling sprint.
How much time is required per week?
The format is designed for busy founders. Expect 1.5 hours per week for group sessions, plus 1-1.5 hours for your 1:1s. Total of approximately 2 - 2.5 hours per week.
What if I can't make a live session?
All group sessions are recorded and available within 24 hours. 1:1 sessions are scheduled around your availability.
Tell me more about the interview and clips.
In Week 4, you'll record a narrative interview, a real conversation that puts your messaging to the test. We produce and deliver 2–5 edited short-form clips aligned with your narrative, optimized for social media. This isn't a practice run, it's content you can post immediately.
What do I walk away with?
A locked narrative framework (key messages, talking points, content pillars, etc.), confidence articulating your story under pressure, a recorded interview, and 2–5 ready-to-post clips.
I'm raising from institutional investors. Is this relevant?
Yes. Your narrative is what bridges the gap between your vision and their understanding. The Bootcamp helps you articulate product-founder fit in a way that resonates, whether you're talking to crypto-native or traditional VCs.
How do scholarships work?
We have 3 scholarship spots. Apply by February 27, 2026. We'll review applications and announce recipients by March 4, 2026. Scholarships are for founders building great things who may not have the budget for the full program at this time.