You know the market.
We turn it into a product.
We design and build your product as co-owner. From first idea to paying customers. For equity, not for cash.
How it works
From idea to scalable business, in five phases.
Exploration
2-4 weeks
You test your idea: conversations with potential customers, your business case on a napkin, first product sketch. Breach spars with you.
Validate together
4-6 weeks
We sharpen the concept together. Product definition, solution direction, letters of intent from customers, 12-month plan.
Build and learn
4-6 months
We build the product. You recruit 5-10 design partners, validate pricing, and find the first paying customers.
Go to market
6-12 months
Execute go-to-market, iterate the product, work towards 10K MRR. Breach becomes strategic partner.
Scale
Ongoing
Invest in marketing/sales, scale the product. You run the company.
Want to see how this works in practice?
See the full process →Who is this for
This is for you if you...
- see a problem in your industry every day that could be solved with software
- know your market inside out and understand who the decision-makers are
- have the drive to sell and acquire customers yourself
- are willing to invest at least 3 days per week
This is not for you if you...
- have a vague idea without market knowledge
- are looking for someone to do everything while you watch
- aren't willing to talk to customers yourself
- only have an idea but no industry expertise
What you get
Breach is more than a builder. We are your product partner.
Think along
We ask the tough questions before a single line of code is written. About your competition, pricing, go-to-market and business model.
Design & build
From first sketch to working product. Design, development and iteration. Fully in-house.
Grow
We help you land your first paying customers, positioning and funding.
No invoice. No investment. Equity.
We invest our time, expertise, and entrepreneurial experience. You invest your knowledge, network, and sales power. Together we build a company we both own. The exact split is discussed based on who brings what.
Our ventures
All ventures with honest statuses. We make conscious choices and are transparent about what works and what doesn't.
Korale
ActiveAI-generated on-brand product images and campaign assets for FMCG brands. No prompt engineer required.
Korale B.V. — €50K Starterslift funding raised.
EAAScan
Seeking runnerAutomated European Accessibility Act compliance scanning and reporting. AI-powered analysis with actionable remediation guidance.
Product in development — looking for an entrepreneur with accessibility market expertise.
Qaires
PausedAI-powered survey and research platform that transforms traditional questionnaires into intelligent conversations for deeper insights.
Paused — concept validated, waiting for the right runner to continue building.
OneFormat
StoppedAI-powered resume standardization and matching for recruitment agencies. Automatically formats CVs into your corporate template.
Stopped — existing platforms added their own AI integrations.
Does this sound like you?
Book a no-obligation call with Jeroen. No commitments, no pitch; just an honest conversation about whether it's a fit.
Book a call →