Encord secures $60M Series C to scale AI-Native data infrastructure as physical AI hits inflection point

Wellington Management-Led Round brings Encord’s total funding to $110M as company sees physical AI revenue grow 10x in last twelve months.

Encord, the data infrastructure company for physical AI, today announced a $60 million Series C led by Wellington Management, bringing the company’s total funding to $110 million. Existing investors Y Combinator, CRV, N47, Crane Venture Partners and Harpoon Ventures also participated in the round alongside new investors Bright Pixel Capital and Isomer Capital.

The investment will help Encord scale its AI-native data infrastructure platform, which helps AI teams manage, curate, annotate, and align the multimodal data that physical AI systems depend on, including audio, video, images, sensor data, 3D point clouds and other formats that legacy data platforms weren’t built to handle.

Encord works with over 300 AI teams globally, including Woven by Toyota, Zipline, Skydio, AXA Financial and numerous physical AI and frontier labs. The company has seen significant growth in both revenue and data volume on its platform in the last twelve months as a result of the surge in physical AI.

The Inflection Point in Physical AI
Encord’s Series C comes as physical AI – which powers robots, autonomous vehicles, drones, and other systems that operate in the real world – enters an explosive new growth stage. After years of lab demos and pilot programs, these systems are moving into production. Analysts project that over 400 million AI robots will come online in just the next 4 years, and that the size of the physical AI industry will eclipse $30B over the same time period.

Unlike large language models, which were trained on the open internet, physical AI models must learn from proprietary data, including sensor feeds, video, robotic telemetry, edge cases captured in the field and other sources. Storing and processing this data requires more computational power than storing and processing text.

That data doesn’t organize itself. Getting the right data into the models and keeping the wrong data out—continuously, at scale—requires purpose-built AI-native data infrastructure.

Encord has seen demand surge as physical AI moves from experimentation to deployment:

● Data on the company’s platform has grown from 1 petabyte to over 5 petabytes in twelve months—3x more than the data used to train GPT-4
● Revenue from physical AI customers has grown 10x over the same period

Encord’s physical AI platform allows leading AI companies and teams to capture, organize and redeploy data across the model lifecycle. From facilitating data generation in the pre-training phase to aligning models in accordance with human feedback, Encord’s software is designed to handle every data automation and processing task physical AI companies may encounter.

Mesh Security Raises $12 Million Series A to Power Autonomous Execution for Cybersecurity Mesh at Enterprise Scale

Mesh Security, the company delivering the world’s first Cybersecurity Mesh Architecture (CSMA) platform, today announced a $12 million Series A funding round led by Lobby Capital, with participation from S Ventures (SentinelOne CVC), and Bright Pixel Capital. Mesh provides the execution layer for modern security operations, as enterprises shift toward unifying fragmented security investments into a single, interoperable system that reduces exposure and improves business resiliency at scale.

Mesh Security provides the execution layer for modern security operations, enabling enterprises to run their security investments as a single, interoperable system at scale.

Over the past decade, organizations invested heavily in best-of-breed stacks across identity, endpoints, data, cloud, SaaS, networks, and CI/CD. While individual tools improved, security as a system did not. The result has been consistent across the industry: too many tools, scattered security data, disjointed operations, and growing exposure that no single product can truly own.

Mesh was built to address this structural gap.

Mesh is not another security product. It operates as an execution layer that sits above existing security investments, unifying visibility, context, and control without agents or rip-and-replace. By transforming fragmented stacks into a single operational fabric, Mesh enables organizations to move from human-driven security operations to system-driven exposure elimination.

Mesh’s platform is purpose-built to operationalize Cybersecurity Mesh Architecture (CSMA), as defined by Gartner, in real-world enterprise environments. While CSMA has emerged as the industry’s architectural direction, most organizations struggle to execute it in practice. Mesh delivers the missing execution layer, enabling cross-domain visibility and control across business units, subsidiaries, teams, and environments without disrupting existing investments.

This shift is being driven by a broader market transition. Security leaders face increasing board-level pressure to reduce risk, prove ROI, and operate faster, while legacy architectures were never designed for execution at scale. As a result, ‘platformization’ is becoming a board-level mandate, and Cybersecurity Mesh is moving from theory to board-level priority.

Mesh is already deployed in complex production environments, working alongside leading security platforms to enable enterprise-wide adaptive defense that historically never operated together. The company’s approach is resonating across the ecosystem, including collaboration with leading security platforms such as SentinelOne, and with enterprises seeking to unlock the full value of their existing security investments.

The new funding will be used to further advance Mesh’s autonomous, agentic capabilities, expanding how the platform reasons over cross-domain attack paths and enables system-level remediation, while scaling sales and customer support to meet growing enterprise demand.

As Mesh enters its next phase of growth, the company remains focused on a single goal: enabling security teams to execute, not just observe. Rather than adding dashboards or alerts, Mesh is designed to eliminate exposure by design through autonomous, system-level execution.

ThreatModeler Acquires IriusRisk to Build Seamless Security For Enterprises In the AI Coding Era

ThreatModeler, the innovation leader in AI-driven threat modeling, today announced it has acquired IriusRisk, bringing together the top two enterprise threat modeling platforms to expand global scale, accelerate innovation, and deliver greater customer value in a surging $30 billion application security market.

The acquisition positions ThreatModeler as the global leader in threat modeling, trusted by Fortune 1000 companies across the financial services, pharmaceutical, technology, and critical industrial manufacturing industries in North America, EMEA, and Asia. Customers have reported ROI, including 10x productivity improvements and a fifty percent cost savings within the first year of adopting ThreatModeler’s platform.

The demand for a scalable threat modeling solution has never been higher as companies across every industry and segment look to scale their cybersecurity practices and teams. With hundreds of customers, the largest professional threat modeling communities, and tens of thousands of threat models built, the combined organization is uniquely positioned to democratize secure by design practices, enabling enterprises to virtually scale their internal security and development teams while protecting all critical applications and infrastructure.

Together, ThreatModeler and IriusRisk bring complementary strengths that redefine how threat modeling is practiced at enterprise scale. ThreatModeler’s AI-driven platform enables security architects to operate with speed, consistency, and impact across complex environments, while IriusRisk’s deep engagement with development and architecture teams has driven broad adoption and the industry’s most active threat modeling community. The combined platform expands access to critical expertise, embeds threat modeling across the software lifecycle, and delivers intelligent automation that has already helped customers build threat models twice as fast and scale adoption by more than tenfold.

The combined company is majority owned by Invictus Growth Partners, with Paladin Capital Group, the longstanding investor in IriusRisk, remaining a shareholder.

Why we invested in Tidal Cyber

by Marcos Osório

A Doctrine That Broke Down
For almost two decades, cybersecurity has lived under a deceptively simple doctrine: if we find and patch every software weakness, we will be safe. This vulnerability-centric mindset shaped how budgets were allocated, how teams were structured, and how tools were bought. It also created strong companies and real value – just look at the rise of vulnerability and exposure-management vendors industry.

Today, the limits of that doctrine are hard to ignore. The volume and speed of new vulnerabilities overwhelm even the best-resourced security teams. Boards and executives remain unconvinced that this activity translates into meaningful risk reduction. The math no longer works and everyone in the room knows it.

From Fixing Bugs to Understanding Attackers
In parallel, a different doctrine has been quietly taking over: threat-informed defense. At its core is a much more pragmatic idea: if you deeply understand the behaviors adversaries use to achieve their objectives, and you use that understanding to assess, shape and test your defenses, you can focus resources on a relatively small, stable set of things that matter. Instead of fighting an ocean of CVEs (Common Vulnerabilities and Exposures), you manage a sharper universe of tactics, techniques and procedures (TTPs).

Security leaders need something they usually do not have: the ability to see what truly matters in their environment and to place it in the right context. You do not know unless you can frame what you see against a coherent model of adversary behaviour and defensive capability. That model is what MITRE ATT&CK provides – turning it into an operational system is what Tidal Cyber does – and it is the main reason we at Bright Pixel chose to invest in Tidal Cyber.

Vulnerabilities and TTPs are not the same thing. Vulnerabilities are discrete weaknesses; TTPs are the patterns attackers use to move from initial access to impact. The non-obvious, critical point is that most behaviours in MITRE ATT&CK do not depend on an exploitable CVE. Phishing, credential theft, abuse of legitimate tools, stealthy lateral movement and data exfiltration frequently unfold without a single unpatched vulnerability. Meanwhile, vulnerability-centric approaches are drowning in their own complexity: lists grow, scoring gets cleverer, automation pipelines multiply – but the signal-to-noise ratio for CISOs does not materially improve. And this is a problem. TTPs, by contrast, evolve at a slower, more manageable pace and are a far better backbone for organizing defences and spend.

At Bright Pixel, we believe security organizations need more security engineering, not more random tooling. Thinking precedes tooling. In practice, that means working through the threat model first, understanding where revenue is truly exposed, and only then deciding what to buy, what to tune and what to retire. This becomes non-negotiable as we enter what we see as the year of CISO fiscal accountability, where boards want hard links between spend and revenue protection, not just maturity scores or another shinny dashboard.

The Question That Really Matters
This pressure crystallizes around one deceptively simple question: “Can we defend X against Y?” – where X is a business unit, system or regulated environment, and Y is a class of adversary or a set of TTPs. Today, answering that rigorously is slow, manual and expensive. Weeks of mapping, interviews and spreadsheets typically produce a partial, fragile answer based on a mix of evidence and guesswork. Ironically, this is the only question that budget holders really care about in a pragmatic sense – and it is exactly the question Tidal Cyber is built to answer continuously, not once a year.

Tidal Cyber ingests and prioritizes the TTPs that matter most for a given organization, maps them to MITRE ATT&CK and MITRE ATLAS as AI-related threats grow, and then maps atomic product capabilities – detections, controls, policies – from hundreds of vendors to those behaviours. The result is a live, MITRE-native picture of which adversary behaviours the current stack can detect or block, where the coverage gaps are, and which changes will have the highest impact. Recommendations are often about better using what is already paid for: tuning tools, enabling latent features, fixing configurations. Sometimes they involve new controls, but the objective is always the same: optimize spend against real threat coverage, not noise.

Customers tell us this dramatically changed the way they operate: silos between threat intel, red/purple, engineering and the SOC start to break down; tedious mapping work is automated; smaller teams run bigger programs with more discipline; continuous, data-driven reviews replace sporadic posture reports; and board conversations move from static slide decks to live dashboards that can answer “can we defend X against Y?” on demand.

Where Cybersecurity Is Really Going
Combined with the founders’ deep MITRE pedigree and a capital-efficient trajectory in a noisy CTEM (Continuous Threat Exposure Management) landscape, this is why we believe Tidal Cyber sits exactly where the industry is going: away from the illusion of patch-everything, and towards a threat-informed, fiscally accountable way of running security.

Why we invested in Brij

by Francisco Nunes

The Changing Consumer Landscape
Today’s consumers connect with brands everywhere – on social, in-store, online marketplaces, and even through digital experiences built into the products themselves. We seek to connect with the brands we love, redeem rewards, or register new purchases with ease. Brands on the other hand, especially the ones selling on third-party channels, need to find ways to get direct access to the end consumer and capture critical first-party data that’s been missing from retail and marketplace purchases for decades.

Introducing Brij
Meet Brij, an AI engine that powers smarter data acquisition, analysis, & activation, helping consumer brands redefine omnichannel enablement by unlocking and monetizing offline customer relationships and our newest investment.

At Bright Pixel Capital, we back companies building critical infrastructure for the future of commerce. Brij is one such company – addressing what we see as an essential challenge faced by brands in today’s retail environment – the disconnect between offline sales and customer engagement. With most retail transactions—over 80%—still happening offline, we believe that there is a big gap in how brands currently address omnichannel engagement, demanding a seamless integration between online and offline customer experience, which hasn’t been solved and can dramatically drive revenue for brands.

Kait Stephens, Brij’s CEO, refers to it as a “trillion-dollar disconnect”, because brands lose direct access to data and relationships when their products are sold through third-party stores. Despite significant investments in CRM, CDPs, and customer engagement tools, the point of sale in brick-and-mortar environments remains largely disconnected from digital systems. Brij addresses this blind spot by transforming physical products into digital touchpoints, enabling brands to identify end customers, collect first- and zero-party data, and activate tailored engagement.

How Brij Works
The platform enables a wide range of use cases—from product registration, warranties, and rebates to cross-sell, re-order, and loyalty programs—all surfaced seamlessly via QR codes or other digital/offline triggers including dynamic, re-routable links. These experiences are form factor–agnostic and integrate natively with a brand’s broader marketing and data stack.

Brij is uniquely positioned to address current broader industry trends including the widespread adoption of QR codes, rising customer acquisition costs, and new regulatory mandates such as California’s AB 899 and the EU’s proposed “Digital Product Passports”. These developments, combined with efforts like GS1’s “Sunrise 2027” initiative to replace traditional barcodes, present a significant opportunity for Brij to help brands turn compliance requirements into valuable customer engagement tools. Built with enterprise-grade infrastructure and global compliance at its core, Brij enables brands to scale confidently across markets while meeting evolving data and regulatory standards.

A Team Built to Scale
We are backing a team that combines deep domain insight with execution prowess. We first met Kait in early ’23 at her office in NY, and her incredible drive, deep expertise, and ability to articulate a massive market gap was striking. Her passion is evident, and importantly, customers trust her as a thought leader and peer who understands their challenges. CTO Zack Morrison, who met Kait during their MBA at Harvard, has demonstrated a strong track record in building complex technical products. He has previously led successful teams at Auris Health (acquired by Johnson & Johnson) and was instrumental in developing much of what Brij’s product is today, from inception.

Looking Ahead
In a short period of time and, something that quickly became clear during our reference calls, Brij has built a product that +150 customers love, including global brands like Chobani, Heineken, Skullcandy & Feastables – both brands and end-consumers. The market trends aren’t short-term, they represent a fundamental shift in how consumer businesses will operate and so, we believe Brij has positioned itself at the forefront of that shift, essentially looking to create a new category of offline-to-online enablement. We’re excited to partner with Kait, Zack, and the team on this journey to build Brij into the category leader.

Why we invested in Duel

by Miguel Bagulho

Social Media’s Growing Influence on Consumer Behavior
Gone are the days of Facebook (now Meta) IPO, where everyone was absolutely astonished by the $ 100Bn valuation (note: current market cap is $ 1.9Tn). Over the years, we have witnessed the explosion of different social platforms, with billions of active users. This trend was accelerated in a post-Covid era, where social media’s role in the consumer purchase journey expanded on a global scale and particularly in young generations, to a point that we hear “TikTok is the new search”.

It is now common for us to turn to social networks when we need inspiration before buying something new. For example, someone might browse Instagram to see trending outfits before updating their wardrobe, or check TikTok reviews of the latest skincare products to decide which one to try. Others scroll through Pinterest for home décor ideas before shopping for furniture, or follow tech influencers on YouTube to compare the newest gadgets. Even when planning a trip, people often look at travel vlogs or Facebook groups to discover recommended restaurants, hotels, and activities. In each case, social networks serve as a source of ideas and reassurance before making a purchase.

Conversely, marketing is constantly evolving, with budgets increasingly redirecting investment towards social, which in 2023 surpassed linear TV for the first time, reaching $ 71Bn. On one hand, traditional or mainstream marketing (e.g. paid media) are costly and becoming ineffective and, on the other hand, shoppers look for authenticity to complement their search and discovery. For example, social media is predicted to be the fastest-growing digital ad format with a compound annual growth rate of 8.0% until 2028.
Over the years, we have seen different solutions in our dealflow that wanted to surf this social wave. In most cases, it was hard to build a compelling business case or it involved some sort of b2c component or network effect, which kept us away from investing due to our pure b2b play. However, the so-called creators’ economy, where we see passionate advocates of all types gaining relevance in shoppers’ purchasing decisions – from fans to nano and micro influencers, macro influencers and celebs at the top of the pyramid – made us look at this retail tech segment in a different way.

Duel’s Unique Value Proposition
It was in the Spring of 2024 that we first met Paul Archer, co-founder and CEO of Duel, a brand advocacy SaaS platform for enterprise retail brands. We were immediately drawn into this vision of a world where brands want to grow through the advocacy of people that love them. The company had built the infrastructure to launch enticing programs for advocates, in a customised portal using gamification. With Duel’s platform, brands can communicate with thousands of micro-influencers, building long-term relationships with their most valued and vocal customers, while leveraging on these users’ personal content to convert new customers for the brand. Putting it plainly, brands can now entice and animate their fans to produce content, namely videos, in exchange for a certain benefit (discount, early access to new products). Then, brands can use that content in different channels (website, app, social) to increase their customer base and boost sales.

We started to nurture our investment case based on four main pillars:

• exciting market opportunity
• strong product market fit
• talented CEO leading a strong team and
• great metrics and ambitious plan.

Besides the tailwinds described, there is a global market of six thousand fashion and beauty brands with revenues above $ 100m, which total addressable market can reach $ 30Bn in just a few years, as advocacy takes a higher share of retailers’ marketing budget. On the other hand, despite a vibrant and growing competitive space, with loyalty, reviews and social proof, referrals, tools for smaller creators marketing or professional influencers, affiliate marketing and social commerce platforms, among others, Duel set itself apart. Not only was it built to primarily serve brands, but it was also able to accumulate knowledge and data on effective advocacy strategies and consolidate multiple point solutions into a single platform. Several different (successful) tools in the market explore macro influencers, affiliation programs and the like, but Duel appears as a leader in engaging the customer base and in the growing micro and nano influencers segment.

Duel is very well positioned to win the advocates’ fashion & beauty market and possibly expand from there to (i) adjacent areas of affiliation, like professional influencers and loyalty (already tested) and/or (ii) other retail segments (sports, home, pets). The product is ahead of the competition, serving the most advanced brands, which have community-building at the center of their marketing strategy. Marquee logos such as A&F, Victoria’s Secret and Charlotte Tilbury in the fashion & beauty industries serve as good validation of the product. Also, stellar net revenue retention metrics of these ICP accounts reinforce customer satisfaction. This is not the result of pure chance, all of the customer reference calls were quite unanimous on how mission-critical Duel is, delivering double-digit ROI in cases like Charlotte Tilbury (see public case study). Duel wants to keep its edge, as such the roadmap is well-defined in terms of several AI features and other key areas of product development.

Duel’s CEO is a visionary and leading voice in social commerce as a whole, but more specifically, in mastering this community-building movement in retail segments, where emotion and personal identity play an essential part (check his podcast Building Brand Advocacy). Over these last years, he was able to attract and retain talented and experienced leadership to head core areas such as sales, marketing and customer success. Paul also had to make tough decisions along the way, including relocating with his family to the US, which showed his maturity as a CEO – more considering this is a first journey for him – and his commitment to make Duel a category leader in its core market.

At the time of our investment in the $ 16m round, Duel was on a great momentum. ARR was growing significantly and the company was delivering top-tier retention and efficiency metrics, which we view as the right base to build a multi-million ARR business. An ambitious plan to build a community-builder full suite and the right round context, with great investor partners, means that Duel has all in its favour to build a successful story.

Overall, we see Duel as a leading company that is solving a strategic and increasingly mission-critical problem for fashion & beauty and possibly other retail segment brands, by powering them to turn loyal customers into scalable marketing engines. At a time when traditional paid media has become more and more expensive and less effective, Duel can be the social novelty that once again astonishes everyone.

Brand Advocacy platform, Duel, raises $16M in Series A

Led by Molten Ventures and Bright Pixel Capital, the investment will supercharge Duel’s mission to help retail brands grow through the people who already love them.

Duel, the leading Brand Advocacy platform helping leading retail brands including Lush, ELEMIS, Victoria’s Secret and Abercrombie & Fitch grow through their own fan and creator communities instead of traditional advertising, has raised $16 million in a Series A round. The funding was co-led by Bright Pixel and Molten Ventures, alongside existing investor Peter Bauer, founder of Mimecast.

Duel empowers brands to drive sustainable growth by activating their most powerful marketing asset: their existing brand fans. It enables brands to recruit, activate, and grow fully owned networks of creators – including professionals, amateurs and emerging talent – from their everyday customers who then generate authentic content, influence purchasing behaviour, and drive referrals across every social platform with personalised storefronts. The result is a measurable, always-on advocacy engine that turns real customers into a scalable growth channel.

The funding will fuel Duel’s growth across the US following its recent expansion to New York, expand its Enterprise AI-driven capabilities, and cement Brand Advocacy as the go-to philosophy for building today’s most successful retail brands.

At the core of Duel’s solution is its Advocate Relationship Management platform – the single system of record for every type of advocate, from customers and creators to ambassadors and employees. It enables brands to track, engage, and reward advocacy behaviours in one unified platform and to run programs at scale, managing tens of thousands of advocates with the same resources that once supported only a few hundred.

Duel’s long-term vision extends beyond retail, aiming to make Brand Advocacy the standard philosophy for building companies across all industries, from B2B to music, hospitality, professional services, and entertainment.

This Series A funding round brings Duel’s total funding to over $21 million to date.

Bria Announces Series B Extension Backed by Bright Pixel Capital

Investment will enable Bria to expand its visual generative AI Platform-as-a-Service (PaaS) and redefine the future of content creation at scale.

Bria, a leading visual generative AI platform-as-a-service (PaaS) empowering enterprises to create scalable and compliant visual content, today announced a notable strategic investment from Bright Pixel Capital. This partnership will enable Bria to expand its cutting-edge AI technology, enhancing the development of AI-driven visual products for businesses with an emphasis on transparency, control, and privacy protection, and to accelerate the adoption of its platform across industries such as advertising, media, retail, gaming, and e-commerce.

The investment is an extension of Bria’s $40 million Series B funding round, led by Red Dot Capital with participation from Maor Investment, Entrée Capital, GFT Ventures, Intel Capital, and In-Venture.

Bria’s visual generative AI PaaS is designed to help businesses generate high-quality visual assets tailored to their needs while avoiding the risks associated with IP infringement and privacy concerns. Its unique attribution engine ensures that content creators and data owners are properly compensated for their contributions, creating a fair and transparent ecosystem for the use of generative AI in commercial applications.

The investment marks a milestone in Bria’s mission to redefine the future of content creation at scale. Bolstered by Bright Pixel, a global investor, Bria will accelerate its goal of providing enterprises with the tools to produce on-brand content, all while maintaining strict compliance with data privacy and copyright laws.

Through this investment, Bria will continue to expand its platform offerings, including enhanced tools for fine-tuning and personalizing content, and to extend its patented attribution engine to other forms of creative media, such as music and text. This broader application of Bria’s technology will empower enterprises to produce a wide variety of high-quality assets while maintaining the same rigorous standards for transparency and fairness.

With Bria, enterprises have complete control over visual content generation, enabling teams to create images, videos, and other multimedia assets that are aligned with their brand’s visual language. The solution integrates seamlessly with industry-standard tools such as Adobe Photoshop, Figma, and AWS, making it easier for enterprises to adopt AI-driven content creation workflows without sacrificing control or compliance.

Tidal Cyber Raises $10M in Series A Funding to Advance Threat-Led Defense

Tidal Cyber, a Virgina-based cybersecurity provider pioneering Threat-Led Defense, has raised $10 million in Series A Funding. The investment was led by Bright Pixel Capital, with participation from existing Tidal Cyber investors. This funding will accelerate product innovation and fuel company growth, advancing Tidal Cyber’s mission to help organizations measure and improve the effectiveness of their security stack against real-world threats and adversary behavior.

Tidal Cyber was co-founded by three former MITRE experts, each with over 25 years of cybersecurity experience in defensive security and launching startups.

Rick Gordon, CEO & Co-Founder
Rick brings decades of experience from MITRE, where he helped scale the Center for Threat-Informed Defense, ATT&CK® Evaluations, and MITRE ATT&CK Defender (MAD) Training. He was Founding Managing Partner at MACH37 Cyber Accelerator, launching companies like Huntress, Adlumin, and Black Kite. Earlier roles include COO of Lookingglass Cyber Solutions, investment banker at Bear Stearns, and U.S. Navy submarine officer.

Richard Struse, CTO & Co-Founder
A globally recognized cyber innovator, Rich co-founded MITRE’s Center for Threat-Informed Defense and created the STIX and TAXII threat intelligence sharing standards. He also served as CTO of DHS’s National Cybersecurity and Communications Integration Center and co-founded VOXEM, Inc.

Frank Duff, Chief Innovation Officer & Co-Founder
Frank founded MITRE’s ATT&CK® Evaluations program and is a recognized leader in threat-informed defense. He brings deep expertise in adversary emulation, purple teaming, and cyber operations for U.S. government agencies. He also led efforts to accelerate public-private tech adoption.

Investors
Bright Pixel Capital, the technology investment arm of multinational group Sonae, led the round. With deep experience across cybersecurity, infrastructure software, and emerging tech, Bright Pixel brings global reach and operational expertise to help scale transformative companies.
Existing Tidal Cyber investors include USAA, Sudra, Capital One, Veteran Ventures, Task Force X, and Ultratech.

Tidal Cyber is committed to a long-term vision to build a comprehensive CTI and adversary behavior-driven platform that changes the way organizations envision their security strategy. By operationalizing ATT&CK and putting Threat-Led Defense at the core of security operations, organizations move from simply managing intel to a threat-informed and proactive cyber defense that demonstrates the value and impact of their investments.

Keychain Raises $30 Million Series B and Launches KeychainOS, an AI Operating System Set to Power the Future of CPG Manufacturing

Just 18 months post-launch, Keychain adds capital and unveils its second major product: a first-of-its-kind, AI-powered operating system designed to help manufacturers run their facilities more efficiently

Keychain, the AI-powered manufacturing platform for the consumer packaged goods industry, today announced a $30 million Series B funding round led by Wellington Management and existing investor BoxGroup, alongside other major returning investors. The new capital supports the rollout of KeychainOS, an AI based operating system that helps manufacturers manage their production cycle with greater speed, visibility, and intelligence.

This brings Keychain’s total funding to $68 million just 18 months post-launch. The momentum reflects Keychain’s rapid adoption by the industry: 8 of the top 10 retailers, and 7-Eleven and Whole Foods, use Keychain, along with 7 of the top 10 CPG brands, including General Mills. The funding also reflects Keychain’s evolution from a sourcing platform into a full-scale operating system addressing the $1 trillion market for manufacturing CPG goods.

Unlike traditional enterprise resource planning (ERP) systems like Oracle, QAD or Plex–which take months or years to implement, and then require add ons like TraceGains or Redzone to be usable–KeychainOS deploys in days and is purpose-built for CPG. Manufacturers are already using it to manage safety, reduce waste, predict bottlenecks, and improve planning in real time.

Since its launch in February 2024, Keychain’s AI powered sourcing platform has grown to facilitate more than $1 billion in manufacturing projects monthly and brought over 20,000 brands and retailers into the ecosystem. The company recently expanded into the beauty and personal care sector, demonstrating its applicability across consumer goods categories.

With this new funding and the launch of KeychainOS, Keychain will continue to expand into new CPG verticals and advance its AI offerings to meet growing demand, further establishing itself as the ultimate modern operating system for manufacturing.

Interested brands, retailers, and manufacturers can apply to join at www.keychain.com.