Celeht design studio - website design and development, e-commerce stores and logo design

An entrepreneur’s work deserves visuals that highlight the quality of their service.

We are partners who listen, understand, and inspire. We break the myth that building a website has to be difficult, or that developers should make clients feel uncomfortable.

Instead, our collaboration is safe and supportive, where design and strategy bring back confidence, clarity, and fresh energy to the business.

We believe that when entrepreneurs feel more confident, they are more willing to share their work and show up for a wider audience.

That is how we can start a wave of change:

The values we stand by in our work

Every project is a chance to create something new and give entrepreneurs tools that help them show up with courage and confidence. Design and strategy are not just pretty visuals but a force that moves a business forward. We treat creativity as an opportunity to expand boundaries and reveal the client’s true essence.

We set the bar higher. Our work is not focused only on money, but on results and experience. Every client deserves design and solutions that reflect the real value of their work. We do our work so well that it inspires other service providers to raise their game too, improving the standard of the whole industry over time.

Growth is a natural part of both our and our clients’ journey. A strong website and brand grow alongside the client. In our team, it matters that everyone has room to learn, experiment, and move step by step to the next level. We believe you go further when someone encourages you and shows you opportunities you might not notice on your own.

We believe in open communication and collaboration. Everyone has room to share input so the project becomes exactly what it needs to be. We respect the client’s perspective and confidently share our own. The best and most impactful projects are born from good collaboration and enjoyable conversations.

Nice to meet you, I'm Cathy

I’m the founder of the Celeht brand and a total fan of my field. I have always been a creative person. Back in school, I designed birthday invitations, album covers, and posters in Paint. At the same time, I believed I was not very technical, so it never crossed my mind that I could become someone who builds websites. I broke that belief when I started learning to code.

A few months later, the code started to click. Things began to fall into place. And at one point, I even dared to say out loud, “I like this.”

2020. In the beginning of 2020, I launched my first client project, and from there my journey began to roll forward like a snowball. I got the chance to build more websites, and word spread through referrals.

Since then, I have not stopped. Over time, I have grown, the clients have grown, and the Celeht brand has grown too.

And today? We’ve launched over 100 projects. We collaborate with bold, inspiring business owners who feel more confident in their results than ever before. Around me is a strong network of talented entrepreneurs and a team that supports me.

Celeht team

Maili Kukke

Brand and web designer

3 facts about Maili

What makes your eyes light up at work
My favorite part of the job is the feeling that I’ve helped someone’s dream and growth come to life. That moment when a client says the project brought them closer to their dream.

How do you recharge outside of work
Outside of work, I recharge in nature, by painting, often with a cup of cacao or tea, and of course by enjoying life’s adventures with the people I love.

Favorite tools and programs
Definitely Notion and Elementor, where most of the work gets done. Fonts Ninja and Go Full Page are also great friends.

Maria Ottis

Web designer and developer, project manager

3 facts about Maria

What makes your eyes light up at work
My favorite part of my work is that moment when a client has gotten the help they needed and feels happy and grateful for the results. I also love working with people, whether that is brainstorming with the team or supporting clients.

How do you recharge outside of work
I recharge by dancing, both in dance practice and at parties or events. Dancing helps me disconnect from everything else and organize my thoughts.

Favorite tools and apps
Notion is my go to place to organize the chaos in my head, from new ideas to my to do lists.

Cathy Kask

Brand and UI/UX web designer, project manager

3 facts about Cathy

What makes your eyes light up at work
My favorite part of my job is bringing order and structure to digital chaos and creating a first draft of the website design. When I pick a blank canvas and start designing, everything else disappears. No one knows exactly what will come out yet, not me and not the client, and that is the magic.

How do you recharge outside of work
Spending time with people I love, going to a cafe, traveling, running, roller skating, downhill skiing, working out, writing alone at home, or reading a book.

Favorite tools and apps
Notion for project management, Hotjar for behavior tracking, PixGrid Ruler for precise design work, and a Color Picker for quick color selection.

When we start working together...

Results are not random. We have built 100 plus web projects and bring everything we have learned into your next one.

Experience and training

There have actually been more training courses, seminars and workshops, but here are the most important ones that have really helped me in my work.

I knew already back in 2020 that UI/UX was my field of interest, when I first came across it. Since then, I have done extensive self-study in both UI and UX, although I didn’t have an official certificate to show for it. I also believe it’s important to refresh and update my knowledge from time to time, which is why I felt the need to dive deeper into the subject and continue learning.

The UI is what the user sees. UX is what the user experiences.

This specialisation training consisted of four sessions:
Visual Elements of User Interface Design
UX Design Fundamentals
Web Design: Strategy and Information Architecture
Web Design: Wireframes to Prototypes

I learnt how to use AI in a smart and ethical way. I started using and experimenting with AI as soon as ChatGPT came to us. From this training, I got tips on how to use AI to its full potential. I learned practical ways to speed up workflow while maintaining the tone of voice of my brand.

I use AI as a creative tool, not as a substitute. And I do so ethically, without sharing customer data.

If I used to think I was not much of a writer, Ben Sauer seems to be able to get anyone to write. I had been quietly writing for a year before this training, and now I feel that I really like putting texts together and telling stories.

Much of the content you see on my website is written by me. I can’t tell you exactly which ones, but if you ask me personally, I can lift the veil of secrecy.

I learned how to create a clear, meaningful and differentiated brand and value proposition that speaks to the right people.

Topics covered: defining a brand’s market position, brand design structure and visuals, brand presentation, experience and cognition, writing a brand story.

I looked at branding through the prism of customer experience. How each touchpoint strengthens (or weakens) brand credibility and recognition.

Lavii’s training gave me some good tips on how to build trust in a website and make it actually bring customers. I learnt what elements are essential for any successful website page.

There was a time when I thought that as a service provider I had to offer as many services as possible. I also planned to start offering marketing services, but soon decided to focus on logo, brand design and web projects.

However, I took away knowledge about marketing copywriting, Google and Meta marketing and personal branding.

Although I don’t provide marketing services, I use my marketing knowledge to advise clients and create online texts.

That’s where my journey as a website designer started. From this training I got a solid grounding, I learned how to write code (HTML, CSS, PHP, JS, MySql). Even though I don’t use coding on a daily basis any more (AI does it for me), I can handle more complex and large scale projects thanks to this skill base. I often create custom solutions and I know how to get out of various errors that can occur on websites.

In addition, UI/UX design was part of the training, which I started to learn more about independently. UX (user experience) is one of my favourite topics. I use my knowledge when creating any web project.

Other topics covered during the training: project management, teamwork, Adobe PhotoShop, Figma prototyping, web design and development as a whole.

Creativity and design have been with me all my life, from school I designed birthday presents for myself and my classmates. In 2018, I discovered graphic design in a more profound way for myself.

This training gave me my first knowledge of logo design principles and structures. My journey as a designer began.

A PDF guide "Creating a value proposition for your company" as a gift for members
Your curiosity inspires us!

By email, I share my experience as a designer and entrepreneur in an honest and practical way. I’ll talk about how you can attract your ideal customers, grow sales through your online environment and create clarity in your systems.