Peel

Inspiration: "Gamifying the Green Movement"

We seek to habitify small actions with large green footprints. With this clarified goal, we pondered the many apps that have tackled habit-tracking. What differentiates us is our leverage of community and human engagement: not only did we look at habitica and cashback reward programs that encourage individual habit-building, but we drew key stimuli from apps like BeReal, Locket, and even Strava. We seek to build awareness of little things we can do to keep our planet green.

The name "Peel" itself is a metaphor: just as peeling an orange reveals the fruit inside, the app helps users uncover their potential to make a difference, layer by layer.

How we built it:"Core pillars: Challenges, Community, and Gamification".

A. Core Challenge Engine Challenge Types: Group, Global, Grand Group: Powered by Manus.ai, the group challenges are created among groups of friends. Based on user preferences (entered by users during onboarding) and user performance over time, challenge prompts will be generated by AI to push people out of their comfort zones and become more environmentally aware.

Global: Global forums that are split by topic and allow people to compete and connect globally Grand Challenges: These are driven by sponsors or major current events that raise awareness about those specific topics.

Real World Impact: Portions of the challenge prize will be donated to the cause that the challenge centers around. Habit Integration: We designed challenges that encourage habits like walking and using resusable waterbottles to trigger long term change in lifestyles. This is done using simple in-app logging, including a photo-taking component to encourage social accountability, and has the potential for API integration with health platforms.

B. The Social Layer Friends' Photos: While logging challenge progress, users can choose to take a photo as "proof" or a "taunt" that will show up on others' Peel widgets. This encourages engagement and acts as reminders for others. Betting: Before a group challenge, users can bet against each other. These bets are made known to the whole group. This stirs up playful spite, acting as another motivating mechanism.

Push Notifications: Rather than having the app deliver reminders to under-performing users, the AI backend will encourage the rest of the group to send personalized messages to them. This can be cheers or jeers, tying social persuasion to stronger habit building.

Challenges faced:

We struggled with clarifying the various features we wanted. For example, we entertained the idea of letting users vow money before each group challenge so the winner could win the final money pool. However, we thought the risk of involving real money might drive users away.

What we're proud of:

An innovative framework for building individual habits of sustainable actions

What we learned:

Community can amplify impact: Individual habits are important, but it is when they're collective that they drive real change. Development Timeline: We all got a taste of what it takes to take a project from ideation to creation and implementation. Leveraging AI: Having AI as a core component of the project, in both creating it and driving our final product, made us reframe our way of thinking to take the most advantage of it.

Built With

• canva
• figma
• loveable
• manus.ai