Melbourne Mood: Art Discovery Through Aesthetics

One-Liner

Discover Melbourne’s art, cultural events, and creative spaces tailored to your vibe through AI-powered moodboards.

Project Description

Melbourne is bursting with galleries, street art, and creative spaces...but young audiences, especially Gen Z, struggle to find places that match their aesthetic and mood. Melbourne Mood lets users create moodboards representing their current vibe, aesthetic, or emotional state. Our AI analyzes the boards and recommends personalized experiences, from gallery exhibitions and workshops to street art routes and local creative spaces, bridging the gap between online self-expression and real-world discovery.

Problem

  • Melbourne’s cultural scene is rich but fragmented.
  • Current discovery platforms are text-heavy and impersonal.
  • Gen Z prioritizes experiences, visual-first content, and aesthetic alignment, but no tool helps them explore Melbourne’s art in a way that matches their vibe.

Solution

  • Visual-first interface: Users pin images to moodboards (colors, textures, styles).
  • AI-powered matching: Recognizes visual elements, emotional undertones, and artistic styles.
  • Melbourne-specific recommendations: Suggests galleries, events, creative spaces, workshops, street art walks, and artists aligned with the user’s mood.
  • Community & sharing: Share boards, discover “vibe twins,” and see popular aesthetic-based experiences.
  • Real-time & weather-responsive: Instant suggestions based on mood, weather, and local events.

How We Built It

  • Frontend: Figma prototype for UI/UX design, demonstrating visual-first boards and interactive feeds.
  • AI/Machine Learning (Prototype Concept): Image analysis using color palettes, composition, textures, and style recognition (TensorFlow / OpenAI API integration concept).
  • Database & Backend (Prototype Concept): Melbourne cultural venues tagged with visual/emotional characteristics (MongoDB/PostgreSQL).
  • Real-time Matching: Demonstrated via interactive mood selection buttons and board previews.
  • Sharing & Community Features: Prototype screens showing moodboard sharing, anonymous discovery feeds, and “vibe twin” connections.

Tech Stack (Prototype Stage)

  • Figma (UI/UX design)
  • OpenAI API / TensorFlow (image analysis concept)
  • MongoDB / Firebase (data storage & venue tagging concept)
  • Webflow / React (front-end demonstration concept)

Challenges We Solved

  • Translating online visual expression into actionable real-world experiences.
  • Connecting users with aesthetic-aligned local events and artists.
  • Designing a social & visual-first interface that resonates with Gen Z.

Key Features

  • Moodboard creation and curation
  • Personalized Melbourne art recommendations
  • Vibe-aligned galleries, workshops, and street art routes
  • Community sharing and discovery of “vibe twins”
  • Real-time, weather-responsive suggestions

Impact / Potential

  • Bridges the digital-to-IRL gap for art discovery.
  • Helps local artists, galleries, and creative spaces reach Gen Z audiences.
  • Supports aesthetic-first, experience-driven exploration, increasing engagement and attendance.

Demo / Prototype Media

  • Moodboard creation walkthrough
  • AI-powered recommendation mockups
  • Interactive feed showing art suggestions by vibe
  • Sharing & community features

Built With

  • figma
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