https://e-comas.com/ Fri, 13 Mar 2026 19:44:21 +0000 Fri, 13 Mar 2026 19:44:21 +0000 Jekyll v3.10.0 Never underestimate the importance of your listings content to your conversion rate. Here are 10 things you can do to enhance your Amazon listings Thu, 22 Jan 2026 10:49:29 +0000 https://e-comas.com/2026/01/22/10-ways-to-enhance-your-product-listings-on-amazon.html https://e-comas.com/2026/01/22/10-ways-to-enhance-your-product-listings-on-amazon.html Content We're seeing less charm pricing these days, and more dynamic automated pricing, but pricing psychology is still an important consideration for sellers Wed, 07 Jan 2026 12:56:52 +0000 https://e-comas.com/2026/01/07/pricing-strategies-in-2025-amazon-dynamic-pricing-and-the-fall-of-the-99-cent-factor.html https://e-comas.com/2026/01/07/pricing-strategies-in-2025-amazon-dynamic-pricing-and-the-fall-of-the-99-cent-factor.html Strategy It's been one of the biggest years yet both for e-Comas and our friends at eCommerce compliance specialist AVASK. Here's a rundown of 2025's many highs Tue, 16 Dec 2025 10:33:09 +0000 https://e-comas.com/2025/12/16/2025-a-year-of-highs-for-e-comas-avask-and-the-ecommerce-industry.html https://e-comas.com/2025/12/16/2025-a-year-of-highs-for-e-comas-avask-and-the-ecommerce-industry.html News One of the biggest challenges of global expansion is securing ready capital to fund your inventory and advertising. Here's how you can tackle the hidden costs of rapid growth Tue, 09 Dec 2025 11:10:25 +0000 https://e-comas.com/2025/12/09/the-hidden-costs-of-global-expansion-and-how-to-finance-them.html https://e-comas.com/2025/12/09/the-hidden-costs-of-global-expansion-and-how-to-finance-them.html Operations We're back from one of the most news-packed editions of unBoxed ever. Here's the e-Comas round-up of the biggest innovations coming soon from Amazon Ads Mon, 24 Nov 2025 13:10:20 +0000 https://e-comas.com/2025/11/24/unboxing-unboxed-2025-more-opportunities-more-data-more-ai.html https://e-comas.com/2025/11/24/unboxing-unboxed-2025-more-opportunities-more-data-more-ai.html Strategy Want to make the biggest possible impact on Black Friday week, but on a tight budget? Amazon Marketing Cloud (AMC) is your friend Thu, 20 Nov 2025 12:10:21 +0000 https://e-comas.com/2025/11/20/how-to-make-amazon-marketing-cloud-work-for-you-this-black-friday.html https://e-comas.com/2025/11/20/how-to-make-amazon-marketing-cloud-work-for-you-this-black-friday.html Advertising We’re thrilled to announce our new partnership with CapEc. Together, we’re helping sellers access the capital and expertise they need to scale faster and smarter across global marketplaces. Wed, 12 Nov 2025 09:21:07 +0000 https://e-comas.com/2025/11/12/fuelling-global-growth-e-comas-partners-with-capec.html https://e-comas.com/2025/11/12/fuelling-global-growth-e-comas-partners-with-capec.html Expansion Finance b.box for kids is a big brand in Australia that's risen to become a successful challenger in global markets. Here's how they do it, with help from e-Comas and Amazon Tue, 04 Nov 2025 10:25:52 +0000 https://e-comas.com/2025/11/04/from-big-fish-to-successful-challenger-how-b-box-is-going-global.html https://e-comas.com/2025/11/04/from-big-fish-to-successful-challenger-how-b-box-is-going-global.html Strategy Here's how October's Prime Big Deal Days compared to previous Prime Day events, and what Amazon sellers need to take from it for the Black Friday weekend Fri, 24 Oct 2025 09:38:25 +0000 https://e-comas.com/2025/10/24/the-highs-and-lows-of-october-prime-day-2025-and-how-to-prepare-for-black-friday-weekend.html https://e-comas.com/2025/10/24/the-highs-and-lows-of-october-prime-day-2025-and-how-to-prepare-for-black-friday-weekend.html Strategy We're back from yet another fantastic, instructive few days at Amazon Accelerate 2025. As an Amazon agency, we learn loads from the show, and relish the opportunity to meet clients and partners alike. Here are the big learnings from this year's show. Thu, 02 Oct 2025 13:08:56 +0000 https://e-comas.com/2025/10/02/ai-expansion-and-amazon-as-a-service-everything-we-learned-at-amazon-accelerate-2025.html https://e-comas.com/2025/10/02/ai-expansion-and-amazon-as-a-service-everything-we-learned-at-amazon-accelerate-2025.html Strategy Expansion Targeting your ads is essential for Amazon seller success - but it can be daunting. Here's the e-Comas quick guide to help get you started Fri, 26 Sep 2025 09:34:22 +0000 https://e-comas.com/2025/09/26/the-e-comas-quick-guide-to-amazon-ads-targeting-strategies.html https://e-comas.com/2025/09/26/the-e-comas-quick-guide-to-amazon-ads-targeting-strategies.html Advertising e-Comas has launched a new white paper to help brands manage their Amazon listings content, particularly helpful for large catalogues Tue, 09 Sep 2025 09:00:39 +0000 https://e-comas.com/2025/09/09/test.html https://e-comas.com/2025/09/09/test.html Content We're attending Amazon Accelerate in Seattle on 16-18 September. Here's why you should attend too Mon, 08 Sep 2025 07:44:34 +0000 https://e-comas.com/2025/09/08/5-great-reasons-to-attend-amazon-accelerate-2025.html https://e-comas.com/2025/09/08/5-great-reasons-to-attend-amazon-accelerate-2025.html Strategy e-Comas has introduced a new AI Amazon listings generator for clients, in partnership with SEOPhenix. Here's everything you need to know Wed, 03 Sep 2025 10:20:53 +0000 https://e-comas.com/2025/09/03/seophenix-listings-generator-for-amazon-rolled-out-as-latest-e-comas-tech-tool.html https://e-comas.com/2025/09/03/seophenix-listings-generator-for-amazon-rolled-out-as-latest-e-comas-tech-tool.html Tools For US sellers, manufacturing in Asia to sell on Amazon.com just got a lot more complicated – and costly. Here's why you should investigate US manufacturing options. Mon, 11 Aug 2025 10:39:26 +0000 https://e-comas.com/2025/08/11/the-real-cost-of-offshore-manufacturing-and-how-us-production-solves-it.html https://e-comas.com/2025/08/11/the-real-cost-of-offshore-manufacturing-and-how-us-production-solves-it.html Strategy Logistics Amazon's Direct Imports: Is it for you? Here's everything you need to know about the invite-only shipping programme Wed, 30 Jul 2025 09:10:25 +0000 https://e-comas.com/2025/07/30/ship-directly-to-amazon-from-your-factory-the-pros-and-cons-of-amazons-direct-import-programme.html https://e-comas.com/2025/07/30/ship-directly-to-amazon-from-your-factory-the-pros-and-cons-of-amazons-direct-import-programme.html Operations It's been a record Prime Day for Amazon - naturally, as it was twice as long. We dive into the effects of the four-day Prime Day on shoppers and clients Thu, 24 Jul 2025 09:05:04 +0000 https://e-comas.com/2025/07/24/four-days-smaller-buys-and-copycat-events-everything-we-learned-from-prime-day-2025.html https://e-comas.com/2025/07/24/four-days-smaller-buys-and-copycat-events-everything-we-learned-from-prime-day-2025.html Advertising We’re back from Cannes Lions, after yet another incredible week on the French Riviera in the company of our industry friends. Here's everything we learned Wed, 02 Jul 2025 08:47:16 +0000 https://e-comas.com/2025/07/02/the-value-of-human-connection-everything-we-learned-at-cannes-lions-2025.html https://e-comas.com/2025/07/02/the-value-of-human-connection-everything-we-learned-at-cannes-lions-2025.html Advertising Amazon's special birthday Prime Day is almost upon us. Here's everything we know about the potentially four-day event, including its record-breaking history Tue, 10 Jun 2025 11:19:52 +0000 https://e-comas.com/2025/06/10/happy-10th-birthday-prime-day-everything-you-need-to-know-about-amazons-2025-bonanza.html https://e-comas.com/2025/06/10/happy-10th-birthday-prime-day-everything-you-need-to-know-about-amazons-2025-bonanza.html Strategy It's nearly time for Cannes Lions 2025 - the eCommerce industry's 'holiday with business friends'. Here's why you should attend the glamorous event Tue, 20 May 2025 09:37:21 +0000 https://e-comas.com/2025/05/20/ecommerces-annual-beach-party-why-you-should-attend-cannes-lions.html https://e-comas.com/2025/05/20/ecommerces-annual-beach-party-why-you-should-attend-cannes-lions.html Advertising Now is the time to expand your brand globally on Amazon. That was the message from The Expandables at Prosper Show. If you missed them, here’s a recap! Tue, 22 Apr 2025 10:11:31 +0000 https://e-comas.com/2025/04/22/7-great-reasons-why-now-is-the-perfect-time-to-expand-globally-on-amazon.html https://e-comas.com/2025/04/22/7-great-reasons-why-now-is-the-perfect-time-to-expand-globally-on-amazon.html Expansion Highlights and insights from this year's Prosper Show, from the e-Comas team and some of our friends in the eCommerce industry Fri, 04 Apr 2025 09:37:48 +0000 https://e-comas.com/2025/04/04/viva-las-vegas-everything-we-learned-at-prosper-show-2025.html https://e-comas.com/2025/04/04/viva-las-vegas-everything-we-learned-at-prosper-show-2025.html News Watch our founder Jérôme de Guigné on French TV channel BFM Business, talking about how to accelerate your business with Amazon Mon, 24 Mar 2025 11:13:29 +0000 https://e-comas.com/2025/03/24/e-comas-on-tv-watch-our-bfm-business-interview-about-expansion-on-amazon.html https://e-comas.com/2025/03/24/e-comas-on-tv-watch-our-bfm-business-interview-about-expansion-on-amazon.html Strategy The second ever Amazon Spring Sale is coming soon. Here's everything you need to know, and how to prepare, for the big seasonal event Thu, 27 Feb 2025 10:35:44 +0000 https://e-comas.com/2025/02/27/the-big-spring-sale-is-coming-how-to-make-the-most-of-amazons-seasonal-event.html https://e-comas.com/2025/02/27/the-big-spring-sale-is-coming-how-to-make-the-most-of-amazons-seasonal-event.html Advertising Three industry powerhouses are teaming up to help eCommerce sellers break barriers and expand their brands on a global scale at Prosper Show in Las Vegas. Wed, 19 Feb 2025 11:44:57 +0000 https://e-comas.com/2025/02/19/the-expandables-unite-at-prosper-meet-your-global-expansion-superheroes.html https://e-comas.com/2025/02/19/the-expandables-unite-at-prosper-meet-your-global-expansion-superheroes.html Expansion Amazon's new Retail Ad Service for third-party retailers is here, which allows Amazon's competitors to use its ads technology. Here's e-Comas's insight on the new service Thu, 13 Feb 2025 10:29:19 +0000 https://e-comas.com/2025/02/13/time-to-test-what-the-new-amazon-retail-ad-service-means-for-brands.html https://e-comas.com/2025/02/13/time-to-test-what-the-new-amazon-retail-ad-service-means-for-brands.html Advertising Are you ready for Amazon's new title guidelines? Here's our quick guide to the dos and don'ts Mon, 20 Jan 2025 08:58:12 +0000 https://e-comas.com/2025/01/20/the-e-comas-quick-guide-to-amazons-new-title-guidelines.html https://e-comas.com/2025/01/20/the-e-comas-quick-guide-to-amazons-new-title-guidelines.html Content e-Comas has earned the AMC Services Provider Badge from Amazon Ads, marking us out as specialists in Amazon Marketing Cloud Tue, 14 Jan 2025 13:00:26 +0000 https://e-comas.com/2025/01/14/e-comas-earns-amazon-ads-amc-services-provider-badge.html https://e-comas.com/2025/01/14/e-comas-earns-amazon-ads-amc-services-provider-badge.html News Happy New Year! Let's reflect, with our industry partners, on how eCommerce has changed over the last five years... and how it will change over the next five Tue, 07 Jan 2025 11:25:13 +0000 https://e-comas.com/2025/01/07/10-years-of-amazon-trends-looking-five-years-back-and-five-years-forward.html https://e-comas.com/2025/01/07/10-years-of-amazon-trends-looking-five-years-back-and-five-years-forward.html Strategy The biggest Black Friday ever saw record sales on Amazon, and great results for our clients - with some surprising trends Wed, 04 Dec 2024 12:01:08 +0000 https://e-comas.com/2024/12/04/what-we-learned-from-black-friday-2024-the-surprising-trend-for-sellers-on-amazon.html https://e-comas.com/2024/12/04/what-we-learned-from-black-friday-2024-the-surprising-trend-for-sellers-on-amazon.html Strategy A low Amazon return rate is crucial for your reputation and profitability. But how can you reduce returns and minimise losses? Find out by watching our webinar with Rachel Go from MyFBAPrep! We cover all the essentials you need to know about product returns and how to prevent them during Amazon’s golden quarter and beyond. Plus, get our top tips on optimising your returns policy to reduce waste. Fri, 29 Nov 2024 09:06:38 +0000 https://e-comas.com/2024/11/29/how-to-prevent-amazon-fba-returns-in-q4.html https://e-comas.com/2024/11/29/how-to-prevent-amazon-fba-returns-in-q4.html Webinar If you're selling B2B, there's never been a better time to join Amazon Business, with new tools to help advertisers sell more efficiently Tue, 12 Nov 2024 10:50:23 +0000 https://e-comas.com/2024/11/12/amazon-business-gives-more-control-to-brands-targeting-b2b-customers.html https://e-comas.com/2024/11/12/amazon-business-gives-more-control-to-brands-targeting-b2b-customers.html Advertising Jérôme de Guigné dives into the key takeaways from Amazon Ads unBoxed 2024 held in Austin, with special guests: • Lawrence Taylor, CEO, Retail 4 Brands • François Costa de Beauregard, Co-founder, m19 • Tarik Berrada Hmima, Co-founder, m19. The panel shares insights on Amazon's evolving roadmap, new AI-driven tools like Audience Boost and AI Creative Studio, and Amazon's commitment to democratising advertising. Tune in for tips on how to prepare for events like unBoxed, build valuable connections and put new strategies into action for long-term success. Thu, 31 Oct 2024 14:47:08 +0000 https://e-comas.com/2024/10/31/unboxed-2024-revisited-insights-experiences.html https://e-comas.com/2024/10/31/unboxed-2024-revisited-insights-experiences.html Webinar Are you ready to take your eCommerce brand to the next level? The US market represents a huge opportunity for European sellers, with millions of potential customers waiting to discover your products. Check out this webinar with Davinci Micro Fulfilment as we delve into how you can start selling on Amazon USA from Europe. We cover everything from market insights and overcoming expansion blockers to fulfilment methods and consumer habits. Come away with the strategies and top tips you need to succeed on Amazon and other channels in the USA. Thu, 31 Oct 2024 14:39:14 +0000 https://e-comas.com/2024/10/31/amazon-expansion-how-to-sell-on-amazon-usa-from-europe.html https://e-comas.com/2024/10/31/amazon-expansion-how-to-sell-on-amazon-usa-from-europe.html Webinar In this session with m19, we delve into sustainable long-term strategies for expanding brand recognition and optimising your advertising efforts on Amazon. We cover the importance of leveraging data analytics, strategies to enhance brand visibility and a real-life success story that highlights the effectiveness of long-term growth strategies. Thu, 31 Oct 2024 14:35:20 +0000 https://e-comas.com/2024/10/31/amazon-advertising-long-term-growth-strategies-for-global-success.html https://e-comas.com/2024/10/31/amazon-advertising-long-term-growth-strategies-for-global-success.html Webinar New genAI content tools, new AMC pathways and improved DSP interfaces among the announcements from Amazon at unBoxed '24 Tue, 15 Oct 2024 15:00:48 +0000 https://e-comas.com/2024/10/15/breaking-all-the-latest-amazon-data-and-ai-news-from-unboxed-2024.html https://e-comas.com/2024/10/15/breaking-all-the-latest-amazon-data-and-ai-news-from-unboxed-2024.html Advertising As Google announces it's not phasing out third-party cookies after all, e-Comas CEO Jérôme de Guigné examines how retailers can make the most of their customers' data Thu, 10 Oct 2024 11:02:39 +0000 https://e-comas.com/2024/10/10/the-state-of-data-how-amazon-sellers-can-know-their-shoppers-in-a-cookie-less-world.html https://e-comas.com/2024/10/10/the-state-of-data-how-amazon-sellers-can-know-their-shoppers-in-a-cookie-less-world.html Strategy The social tools on Amazon.com - such as Amazon Inspire and Amazon Live - are fantastic for brands to boost awareness and get more shopper engagement through the funnel. Here's how they work, and why you should use them Tue, 01 Oct 2024 12:51:49 +0000 https://e-comas.com/2024/10/01/feeling-inspired-how-to-use-amazons-social-tools-to-boost-your-marketing.html https://e-comas.com/2024/10/01/feeling-inspired-how-to-use-amazons-social-tools-to-boost-your-marketing.html Tools Read on for Fall Prime Day dates, as well as learnings from July's massive event, and how to make the most of Amazon's big sales days Thu, 12 Sep 2024 10:13:54 +0000 https://e-comas.com/2024/09/12/prime-day-2024-everything-we-learned-and-how-to-prepare-for-fall-prime-day.html https://e-comas.com/2024/09/12/prime-day-2024-everything-we-learned-and-how-to-prepare-for-fall-prime-day.html Strategy With advertising on Amazon, different approaches work depending on what you want to do with your business. Here's how to strategise for growth or profitability Tue, 03 Sep 2024 09:47:15 +0000 https://e-comas.com/2024/09/03/growth-vs-profitability-how-to-advertise-long-term-on-amazon.html https://e-comas.com/2024/09/03/growth-vs-profitability-how-to-advertise-long-term-on-amazon.html Advertising Introducing Amazon's new AI engines, RUFUS and COSMO: one to assist shoppers, and one to read their shopping intent Tue, 06 Aug 2024 06:57:21 +0000 https://e-comas.com/2024/08/06/rufus-cosmo-amazon-and-ai-how-online-retail-is-changing-in-2024.html https://e-comas.com/2024/08/06/rufus-cosmo-amazon-and-ai-how-online-retail-is-changing-in-2024.html Strategy There's never been a better time to expand your Amazon sales into the USA. It's the world's biggest Amazon marketplace - and it's more accessible than ever Wed, 31 Jul 2024 10:12:51 +0000 https://e-comas.com/2024/07/31/how-to-expand-into-the-us-on-amazon-and-why-you-should.html https://e-comas.com/2024/07/31/how-to-expand-into-the-us-on-amazon-and-why-you-should.html Strategy Get ready for the General Product Safety Regulation (GPSR), which means almost all products sold in the EU will need to have a Responsible Person named on the product Mon, 22 Jul 2024 15:26:06 +0000 https://e-comas.com/2024/07/22/general-product-safety-regulation-whos-your-responsible-person.html https://e-comas.com/2024/07/22/general-product-safety-regulation-whos-your-responsible-person.html Strategy There's a new paid function for Amazon Posts: boost your best-performing posts into Sponsored Brand ads, and watch your brand following grow Tue, 16 Jul 2024 12:03:14 +0000 https://e-comas.com/2024/07/16/boost-your-amazon-posts-and-build-your-brand-awareness-within-amazon.html https://e-comas.com/2024/07/16/boost-your-amazon-posts-and-build-your-brand-awareness-within-amazon.html Advertising If you didn't make it to Amazon Port at Cannes Lions, don't worry - here are the big takeaways from this fantastic, fast-growing show Wed, 03 Jul 2024 12:41:27 +0000 https://e-comas.com/2024/07/03/ai-influencers-and-audiences-everything-we-learned-at-cannes-lions.html https://e-comas.com/2024/07/03/ai-influencers-and-audiences-everything-we-learned-at-cannes-lions.html Advertising For small businesses, without the brand recognition of bigger competitors, advertising on Amazon is crucial. Invest £5,000 in Amazon Ads and you’re likely to see not only a healthy ROI, but how and why your investment has performed. Learn more… Thu, 06 Jun 2024 15:15:31 +0000 https://e-comas.com/2024/06/06/getting-started-with-amazon-ads-a-guide-for-budget-conscious-brands.html https://e-comas.com/2024/06/06/getting-started-with-amazon-ads-a-guide-for-budget-conscious-brands.html Advertising As Prime Day gets bigger every year, it's an unmissable opportunity for sellers to boost revenue, drive traffic to their listings and build brand awareness Mon, 27 May 2024 09:10:00 +0000 https://e-comas.com/2024/05/27/everything-we-know-about-prime-day-2024-for-amazon-sellers.html https://e-comas.com/2024/05/27/everything-we-know-about-prime-day-2024-for-amazon-sellers.html Strategy Want to use AMC to boost your ads game - but not sure where to start? Our new e-Comas white paper takes you through 18 fantastic AMC use cases Tue, 21 May 2024 13:04:55 +0000 https://e-comas.com/2024/05/21/demystifying-amc-e-comas-launches-new-white-paper-on-how-to-use-amazon-marketing-cloud.html https://e-comas.com/2024/05/21/demystifying-amc-e-comas-launches-new-white-paper-on-how-to-use-amazon-marketing-cloud.html Strategy Are you ready to take your business to new heights by tapping into the huge opportunities across European borders? Join us as we demystify EU expansion, uncovering some of the challenges and opportunities to international growth into and across Europe through Amazon. Thu, 18 Apr 2024 15:00:00 +0000 https://e-comas.com/2024/04/18/amazon-accelerator-strategies-for-successful-eu-expansion.html https://e-comas.com/2024/04/18/amazon-accelerator-strategies-for-successful-eu-expansion.html Webinar Do you know who your customers are? Using Amazon data to get to know them means you can sell to them more effectively. Here are our tips Thu, 18 Apr 2024 10:28:33 +0000 https://e-comas.com/2024/04/18/how-to-understand-your-customers-on-amazon-and-why-you-should.html https://e-comas.com/2024/04/18/how-to-understand-your-customers-on-amazon-and-why-you-should.html Advertising In this blog we'll guide you through the options for converting your Amazon payments, including Amazon's own Currency Converter – and how to get the best value. Thu, 04 Apr 2024 13:17:25 +0000 https://e-comas.com/2024/04/04/amazon-currency-converter-how-to-get-the-best-value-on-your-global-payments.html https://e-comas.com/2024/04/04/amazon-currency-converter-how-to-get-the-best-value-on-your-global-payments.html Operations Finance Hot topics at the biggest and best-attended Prosper Show yet were data and how to use it, global expansion, and creating a strong brand Mon, 18 Mar 2024 11:29:00 +0000 https://e-comas.com/2024/03/18/data-profitability-and-finding-your-blue-ocean-what-we-learned-at-prosper-24.html https://e-comas.com/2024/03/18/data-profitability-and-finding-your-blue-ocean-what-we-learned-at-prosper-24.html News With e-Comas's help, My Carry Potty has conquered the crowded toilet training market on Amazon. But it's not finished yet. As the brand plans its biggest year yet, we talk to Head of Marketing George Eteen-Bliss about how the business has carved a niche for itself on Amazon and beyond Tue, 27 Feb 2024 13:50:31 +0000 https://e-comas.com/2024/02/27/the-apple-of-potties-how-my-carry-potty-conquered-toilet-training-on-amazon.html https://e-comas.com/2024/02/27/the-apple-of-potties-how-my-carry-potty-conquered-toilet-training-on-amazon.html Advertising If you're hoping to become profitable on Amazon - and why else would you be there? - look at your Ad Reliance, and then use Search Performance Query to get the balance right Mon, 12 Feb 2024 15:24:36 +0000 https://e-comas.com/2024/02/12/achieving-profitability-on-amazon-how-to-get-low-ad-reliance-through-search-query-performance.html https://e-comas.com/2024/02/12/achieving-profitability-on-amazon-how-to-get-low-ad-reliance-through-search-query-performance.html Advertising Want accurate, data-driven market research for your products on Amazon? Try Marketplace Product Guidance - it's free! Fri, 09 Feb 2024 14:15:03 +0000 https://e-comas.com/2024/02/09/using-data-for-market-research-on-amazon-everything-you-need-to-know-about-marketplace-product-guidance.html https://e-comas.com/2024/02/09/using-data-for-market-research-on-amazon-everything-you-need-to-know-about-marketplace-product-guidance.html Strategy Join us for our Secrets of Brand webinar as we reveal key learnings from Q4 2023, including exclusive Black Friday and Cyber Monday insights, with leading British kid's potty training brand My Carry Potty. Tue, 06 Feb 2024 05:27:00 +0000 https://e-comas.com/2024/02/06/unpacking-q4-2023-tips-insights-for-2024-with-my-carry-potty.html https://e-comas.com/2024/02/06/unpacking-q4-2023-tips-insights-for-2024-with-my-carry-potty.html Webinar Amazon is bringing advertising to several major streaming platforms - and with no minimum spend, it changes the game for smaller brands who have never run a TV campaign before Wed, 24 Jan 2024 09:30:50 +0000 https://e-comas.com/2024/01/24/your-first-tv-ad-campaign-everything-you-need-to-know-about-amazon-sponsored-tv.html https://e-comas.com/2024/01/24/your-first-tv-ad-campaign-everything-you-need-to-know-about-amazon-sponsored-tv.html Advertising What does the eCommerce industry have in store for 2024? The e-Comas team share their expert predictions for the New Year Wed, 13 Dec 2023 12:20:45 +0000 https://e-comas.com/2023/12/13/leveraging-data-and-brand-power-e-comass-ecommerce-predictions-for-2024.html https://e-comas.com/2023/12/13/leveraging-data-and-brand-power-e-comass-ecommerce-predictions-for-2024.html Strategy We've made it through 'Amazon Turkey 5' season. Now to keep that momentum going and learn how to maximise the lead-in and lead-out times for the next Amazon events Mon, 04 Dec 2023 11:07:38 +0000 https://e-comas.com/2023/12/04/reading-the-tentpole-how-to-build-momentum-for-your-amazon-ads-after-black-friday.html https://e-comas.com/2023/12/04/reading-the-tentpole-how-to-build-momentum-for-your-amazon-ads-after-black-friday.html Advertising Whether you want to handle the fulfilment in-house or work with a third-party logistics provider (3PL), this beginner's guide will help you understand the process and optimise it for your business. Thu, 30 Nov 2023 09:30:55 +0000 https://e-comas.com/2023/11/30/pick-pack-ship-a-beginner-s-guide-to-fulfilment.html https://e-comas.com/2023/11/30/pick-pack-ship-a-beginner-s-guide-to-fulfilment.html Understanding and optimising your supply chain can substantially boost your business’s efficiency, profitability, and growth potential. Learn the strategies to help you streamline your logistics on the Amazon marketplace. Mon, 20 Nov 2023 10:37:17 +0000 https://e-comas.com/2023/11/20/optimising-your-supply-chain-for-amazon-strategies-for-efficient-logistics.html https://e-comas.com/2023/11/20/optimising-your-supply-chain-for-amazon-strategies-for-efficient-logistics.html Operations Logistics e-Comas is celebrating 10 glorious years of helping retailers thrive and grow on Amazon and other eCommerce platforms. Here are some of the milestones over the years Tue, 14 Nov 2023 14:51:41 +0000 https://e-comas.com/2023/11/14/10-years-of-e-comas-the-milestones.html https://e-comas.com/2023/11/14/10-years-of-e-comas-the-milestones.html News As a major brand, how do you serve multiple online marketplaces with consistent, high-quality content? Bollé found the answer in Salsify Tue, 14 Nov 2023 13:11:25 +0000 https://e-comas.com/2023/11/14/win-on-the-digital-shelf-how-major-retailers-can-centralise-content-and-boost-brand-perception.html https://e-comas.com/2023/11/14/win-on-the-digital-shelf-how-major-retailers-can-centralise-content-and-boost-brand-perception.html Content Syndication Did you know that, as a Seller or Vendor, Amazon is likely to owe you money? Here's how e-Comas and our partners can help you get it back Fri, 10 Nov 2023 13:23:41 +0000 https://e-comas.com/2023/11/10/recoup-lost-revenue-from-amazon-with-e-comas.html https://e-comas.com/2023/11/10/recoup-lost-revenue-from-amazon-with-e-comas.html Operations We're back from our favourite show of the year, with some fantastic news for Amazon sellers... and a bit of personal news we're really proud of. Here's our show round-up Tue, 31 Oct 2023 09:27:18 +0000 https://e-comas.com/2023/10/31/new-ads-products-and-our-very-own-ambassador-everything-we-learned-at-unboxed-23.html https://e-comas.com/2023/10/31/new-ads-products-and-our-very-own-ambassador-everything-we-learned-at-unboxed-23.html Advertising e-Comas's website has a fresh new look, helping to “make eCommerce simple” by highlighting the three major facets of our work as an eCommerce services agency Wed, 18 Oct 2023 05:39:42 +0000 https://e-comas.com/2023/10/18/three-ways-to-grow-e-comas-relaunches-website-with-trio-of-key-services.html https://e-comas.com/2023/10/18/three-ways-to-grow-e-comas-relaunches-website-with-trio-of-key-services.html News Data is the key to modern business success. That's why, with world-class in-house training, e-Comas is striving to become the most data-driven eCommerce agency in the world Tue, 17 Oct 2023 12:42:23 +0000 https://e-comas.com/2023/10/17/how-ecomas-is-becoming-the-most-data-driven-agency-in-the-world.html https://e-comas.com/2023/10/17/how-ecomas-is-becoming-the-most-data-driven-agency-in-the-world.html News Are you claiming your Amazon FBA reimbursements? Amazon probably owes you money for lost inventory - don't leave it on the table Mon, 02 Oct 2023 09:53:05 +0000 https://e-comas.com/2023/10/02/fba-reimbursements-a-guaranteed-way-to-boost-profits.html https://e-comas.com/2023/10/02/fba-reimbursements-a-guaranteed-way-to-boost-profits.html Operations Tools As a traffic-heavy Q4 approaches, find out how to save some of your budget by decreasing your Ad Reliance and increasing organic sales Mon, 25 Sep 2023 08:09:59 +0000 https://e-comas.com/2023/09/25/reduce-your-ad-reliance-how-to-decrease-ad-spend-and-boost-organic-sales.html https://e-comas.com/2023/09/25/reduce-your-ad-reliance-how-to-decrease-ad-spend-and-boost-organic-sales.html Advertising Christmas is around the corner, and with it Black Friday, Cyber Monday and the second Prime Day. Here's e-Comas's annual guide to planning your Amazon campaigns for Q4 2023 Sun, 27 Aug 2023 16:04:57 +0000 https://e-comas.com/2023/08/27/boost-your-business-on-amazon-during-the-golden-quarter-planning-for-q4-2023-and-the-second-prime-day.html https://e-comas.com/2023/08/27/boost-your-business-on-amazon-during-the-golden-quarter-planning-for-q4-2023-and-the-second-prime-day.html Strategy Expansion Jérôme de Guigné, founder and CEO of eCommerce agency e-Comas, is now a member of the Advisory Council for the Prosper Show Mon, 21 Aug 2023 16:39:06 +0000 https://e-comas.com/2023/08/21/e-comas-founder-j%C3%A9r%C3%B4me-de-guign%C3%A9-joins-prosper-advisory-council.html https://e-comas.com/2023/08/21/e-comas-founder-j%C3%A9r%C3%B4me-de-guign%C3%A9-joins-prosper-advisory-council.html Strategy Business There's only one way to control your brand on Amazon – and that's to be on Amazon. Here's why big brands need to have a presence on the world's biggest marketplace Wed, 09 Aug 2023 07:09:12 +0000 https://e-comas.com/2023/08/09/are-you-a-big-brand-heres-why-you-need-to-be-on-amazon-even-if-youre-not-selling-on-amazon.html https://e-comas.com/2023/08/09/are-you-a-big-brand-heres-why-you-need-to-be-on-amazon-even-if-youre-not-selling-on-amazon.html Strategy Business ACoS has long been one of the most popular Amazon sales metrics - but it might not be showing you the full story. Here's why you should consider Total Advertising Cost of Sales (TACoS) instead Mon, 17 Jul 2023 09:43:28 +0000 https://e-comas.com/2023/07/17/acos-vs-tacos-why-you-should-reconsider-your-north-star-metric-on-amazon.html https://e-comas.com/2023/07/17/acos-vs-tacos-why-you-should-reconsider-your-north-star-metric-on-amazon.html Advertising With Prime Day announced for next week (11-12 July 2023), here's a round-up of very good reasons brands should be involved in Amazon's biggest sales event Mon, 03 Jul 2023 12:20:33 +0000 https://e-comas.com/2023/07/03/amazon-prime-day-2023-6-great-reasons-to-be-involved.html https://e-comas.com/2023/07/03/amazon-prime-day-2023-6-great-reasons-to-be-involved.html Advertising For your traffic to convert on Amazon, you need reviews of your products - but how can you get them? The Amazon Vine Program might have the answer... Mon, 12 Jun 2023 11:14:06 +0000 https://e-comas.com/2023/06/12/get-legit-reviews-for-new-products-how-to-join-the-amazon-vine-program.html https://e-comas.com/2023/06/12/get-legit-reviews-for-new-products-how-to-join-the-amazon-vine-program.html Operations AmazonFeatures A holistic approach is crucial for measuring the effectiveness of your Amazon advertising campaigns. Join us for our next webinar with Amazon Ads as Nella Argenziano, Head of Advertising at e-Comas, explains why. Tue, 06 Jun 2023 00:43:00 +0000 https://e-comas.com/2023/06/06/amazon-advertising-metrics-should-acos-be-your-north-star-metric.html https://e-comas.com/2023/06/06/amazon-advertising-metrics-should-acos-be-your-north-star-metric.html Webinar Prime Day is coming, and it's well worth investing in. We've put together an advertising strategy you can use as a guide to maximise the massive Amazon event Tue, 23 May 2023 08:48:50 +0000 https://e-comas.com/2023/05/23/prime-day-2023-how-to-maximise-your-amazon-ad-strategy-for-optimum-sales.html https://e-comas.com/2023/05/23/prime-day-2023-how-to-maximise-your-amazon-ad-strategy-for-optimum-sales.html Advertising Are you using a third-party company to sell your products on Amazon? Here's why having your own Seller platform on Amazon Marketplace is a simpler, more profitable solution Mon, 22 May 2023 08:21:20 +0000 https://e-comas.com/2023/05/22/avoid-third-party-sellers-how-to-sell-on-amazon-com-through-your-own-account-its-easy-and-profitable.html https://e-comas.com/2023/05/22/avoid-third-party-sellers-how-to-sell-on-amazon-com-through-your-own-account-its-easy-and-profitable.html Strategy AmazonFBA Watch our ‘secrets of brands’ webinar as Lorena Gonzalez from Mattel talks about how the multinational toy manufacturer leverages technology to simplify its PIM-related tasks. Wed, 26 Apr 2023 16:00:45 +0000 https://e-comas.com/2023/04/26/how-to-use-technology-to-help-you-simplify-pim-related-tasks.html https://e-comas.com/2023/04/26/how-to-use-technology-to-help-you-simplify-pim-related-tasks.html Webinar e-Comas announces brand new all-in-one reporting tool for Amazon sellers, Compas Dashboard, which allows sellers to manage all their operations in one place Tue, 25 Apr 2023 14:40:38 +0000 https://e-comas.com/2023/04/25/introducing-compas-dashboard-the-all-in-one-reporting-tool-for-amazon-sellers.html https://e-comas.com/2023/04/25/introducing-compas-dashboard-the-all-in-one-reporting-tool-for-amazon-sellers.html Operations Tools There has never been a better time to advertise your Amazon listings OFF Amazon. Here’s the e-Comas guide to boosting your sales while saving on ad spend, using Amazon Attribution. Mon, 24 Apr 2023 12:26:45 +0000 https://e-comas.com/2023/04/24/amazon-attribution-how-advertising-off-amazon-helps-your-keyword-ranking.html https://e-comas.com/2023/04/24/amazon-attribution-how-advertising-off-amazon-helps-your-keyword-ranking.html Advertising April is Earth Month, a time for us all to consider our impact on the environment and what we can do to combat climate change. Here are a few ways sellers can boost their eco-friendliness on Amazon Wed, 19 Apr 2023 11:00:14 +0000 https://e-comas.com/2023/04/19/how-to-make-your-brand-more-sustainable-on-amazon.html https://e-comas.com/2023/04/19/how-to-make-your-brand-more-sustainable-on-amazon.html Operations Features This year Amazon is heavily promoting Earth Day on 22 April – as well as Earth Month – to boost its environmental credentials and encourage both buyers and brands to be more green. Here's how you can maximise your own Earth Day Fri, 14 Apr 2023 08:30:44 +0000 https://e-comas.com/2023/04/14/how-to-prepare-your-brand-for-earth-day-on-amazon.html https://e-comas.com/2023/04/14/how-to-prepare-your-brand-for-earth-day-on-amazon.html Strategy Business Watch our ‘Secrets of Brands’ webinar as Lidia Santos from Sunstar Europe (GUM) talks us through how the oral care brand GUM boosts sales on Amazon and outside of Amazon. Tue, 28 Mar 2023 16:00:45 +0000 https://e-comas.com/2023/03/28/how-to-grow-online-and-offline-sales-with-amazon-ads.html https://e-comas.com/2023/03/28/how-to-grow-online-and-offline-sales-with-amazon-ads.html Webinar Here's an e-Comas round-up of our biggest learnings Prosper Show 2023, the major US event for sellers on Amazon and other eCommerce marketplaces. Tue, 28 Mar 2023 13:19:04 +0000 https://e-comas.com/2023/03/28/global-growth-metrics-and-ai-what-we-learned-at-prosper-show-2023.html https://e-comas.com/2023/03/28/global-growth-metrics-and-ai-what-we-learned-at-prosper-show-2023.html Strategy Expansion Amazon is addressing sellers' upstream distribution problems, by opening its own third party logistics (3PL) service with huge new warehouse facilities. Here's everything you need to know about AWD Wed, 22 Mar 2023 15:26:33 +0000 https://e-comas.com/2023/03/22/long-term-low-cost-and-easy-to-control-what-you-need-to-know-about-amazon-s-new-3pl-distribution-service.html https://e-comas.com/2023/03/22/long-term-low-cost-and-easy-to-control-what-you-need-to-know-about-amazon-s-new-3pl-distribution-service.html Strategy Expansion Here's a round-up of the best new features from PXM specialist Salsify, designed to help clients syndicate their content more easily and efficiently Mon, 20 Mar 2023 17:51:01 +0000 https://e-comas.com/2023/03/20/pxm-just-got-even-better-everything-you-need-to-know-about-salsify-s-latest-features.html https://e-comas.com/2023/03/20/pxm-just-got-even-better-everything-you-need-to-know-about-salsify-s-latest-features.html Content Syndication Every key feature of Amazon Brand Registry detailed in e-Comas's new white paper, as survey finds many benefits are still unknown Thu, 16 Mar 2023 09:00:21 +0000 https://e-comas.com/2023/03/16/e-comas-launches-complete-guide-to-brand-registry.html https://e-comas.com/2023/03/16/e-comas-launches-complete-guide-to-brand-registry.html Strategy Expansion The new 2nd Buy Box from Amazon gives more sellers a chance of being chosen, even with higher prices or slower delivery. Here's how it works Tue, 28 Feb 2023 08:44:26 +0000 https://e-comas.com/2023/02/28/the-2nd-buy-box-what-amazon-s-new-feature-means-for-brands.html https://e-comas.com/2023/02/28/the-2nd-buy-box-what-amazon-s-new-feature-means-for-brands.html Operations Features Watch our ‘secrets of brands’ webinar with Pierre-Loic Petit from Michelin to learn more about the importance of content, effective content types, and tips on how to use it to increase your brand visibility. Tue, 21 Feb 2023 17:00:00 +0000 https://e-comas.com/2023/02/21/how-to-leverage-content-to-build-brand-awareness-with-michelin.html https://e-comas.com/2023/02/21/how-to-leverage-content-to-build-brand-awareness-with-michelin.html Webinar Your Amazon reviews are a vital source of audience data. In this guest blog from our friends at eComEngine, we share five things your Amazon reviews are saying about your business and how you can benefit from them Thu, 09 Feb 2023 10:08:09 +0000 https://e-comas.com/2023/02/09/what-your-reviews-tell-you-about-your-amazon-business.html https://e-comas.com/2023/02/09/what-your-reviews-tell-you-about-your-amazon-business.html Operations AmazonFeatures The latest update for e-Comas's Dashboarding Product Fri, 03 Feb 2023 07:41:13 +0000 https://e-comas.com/2023/02/03/e-comas-dashboard-release-notes.html https://e-comas.com/2023/02/03/e-comas-dashboard-release-notes.html Dashboard As technology evolves, AI will become an essential tool for eCommerce companies looking to gain a competitive edge. Here are some of the opportunities and considerations of AI... Mon, 23 Jan 2023 10:33:36 +0000 https://e-comas.com/2023/01/23/the-role-of-artificial-intelligence-in-ecommerce.html https://e-comas.com/2023/01/23/the-role-of-artificial-intelligence-in-ecommerce.html Strategy Business Knowing how the Amazon algorithm works and how it determines who gets the Buy Box will help you beat your competition. Learn what the Buy Box is, who’s eligible and our top tips on winning it. Wed, 18 Jan 2023 09:51:47 +0000 https://e-comas.com/2023/01/18/the-e-comas-guide-on-how-to-win-the-amazon-buy-box.html https://e-comas.com/2023/01/18/the-e-comas-guide-on-how-to-win-the-amazon-buy-box.html Strategy Business Amazon has been dabbling in social commerce for a while now with its Posts feature and Amazon Live. Now it has brought the TikTok model into the marketplace as well, with new product Amazon Inspire... Mon, 09 Jan 2023 14:25:29 +0000 https://e-comas.com/2023/01/09/tiktok-style-shopping-introducing-inspire-amazon-s-brand-new-social-feed.html https://e-comas.com/2023/01/09/tiktok-style-shopping-introducing-inspire-amazon-s-brand-new-social-feed.html Operations Amazon features This article provides actionable insights on how brands can build a foundation for long-term growth and aim for success. Wed, 04 Jan 2023 08:58:18 +0000 https://e-comas.com/2023/01/04/optimising-retail-media-to-drive-results-in-2023-tips-for-success.html https://e-comas.com/2023/01/04/optimising-retail-media-to-drive-results-in-2023-tips-for-success.html Strategy Expansion Here's a run-down of what we've been up to, with huge thanks to all our clients, our friends and partners in the industry, and our brilliant team, for a successful year at e-Comas. Thu, 22 Dec 2022 15:23:37 +0000 https://e-comas.com/2022/12/22/the-year-in-e-comas-our-highlights-of-2022.html https://e-comas.com/2022/12/22/the-year-in-e-comas-our-highlights-of-2022.html Strategy Business We’ve spoken to a variety of our industry leader friends and gathered their insights and predictions for Amazon and the wide world of eCommerce in the new year… Mon, 19 Dec 2022 14:24:22 +0000 https://e-comas.com/2022/12/19/amazon-predictions-for-2023-what-the-ecommerce-experts-say.html https://e-comas.com/2022/12/19/amazon-predictions-for-2023-what-the-ecommerce-experts-say.html Strategy Business A financial crisis is bad news for everybody. But savvy businesses can stay ahead in uncertain times: The key is to not let your marketing slide Thu, 08 Dec 2022 07:51:01 +0000 https://e-comas.com/2022/12/08/dont-stop-spending-how-to-stay-profitable-on-amazon-in-a-financial-crisis.html https://e-comas.com/2022/12/08/dont-stop-spending-how-to-stay-profitable-on-amazon-in-a-financial-crisis.html Strategy Pricing Find out more about Nella Argenziano, our new Head of Advertising and Davy Mouyabi, our new Head of DSP and Programmatic. Wed, 23 Nov 2022 10:19:18 +0000 https://e-comas.com/2022/11/23/say-hi-to-nella-and-davy-the-latest-additions-to-e-comas-s-advertising-team.html https://e-comas.com/2022/11/23/say-hi-to-nella-and-davy-the-latest-additions-to-e-comas-s-advertising-team.html Advertising There's a new way for Amazon sellers to find out who their customers are. It's called Amazon Marketing Cloud, and it looks likely to revolutionise the way we use data through our Amazon listings to create advertising... Mon, 31 Oct 2022 10:46:43 +0000 https://e-comas.com/2022/10/31/amazon-marketing-cloud-the-holy-grail-of-advertising.html https://e-comas.com/2022/10/31/amazon-marketing-cloud-the-holy-grail-of-advertising.html Advertising Salsify is our favourite PXM tool. Here's how it allows you to centralise all your listings content, ensuring it's all correct and consistent, which ensures your brand looks high-quality Mon, 31 Oct 2022 05:56:42 +0000 https://e-comas.com/2022/10/31/salsify-made-simple-how-our-favourite-pxm-software-syndicates-your-content.html https://e-comas.com/2022/10/31/salsify-made-simple-how-our-favourite-pxm-software-syndicates-your-content.html Content Syndication Upselling is a sales strategy you can use to persuade customers to buy more expensive items or upgrades to increase the order value. And it’s something you can - and should - do on Amazon! Read this guest blog from our friends at BidX all about Upselling on Amazon... Mon, 17 Oct 2022 14:37:21 +0000 https://e-comas.com/2022/10/17/a-guide-to-upselling-on-amazon.html https://e-comas.com/2022/10/17/a-guide-to-upselling-on-amazon.html Strategy Pricing In most cases, it’s up to the Amazon FBA seller to identify errors and file claims for reimbursement. GETIDA helps Amazon FBA Sellers get back what they're owed. Find out more... Mon, 03 Oct 2022 13:09:25 +0000 https://e-comas.com/2022/10/03/how-to-improve-your-amazon-fba-reimbursement.html https://e-comas.com/2022/10/03/how-to-improve-your-amazon-fba-reimbursement.html Strategy FBA As the biggest shopping season of the year is almost upon us, it's time for sellers on Amazon to gear up their campaigns and check their stock levels Tue, 20 Sep 2022 12:40:13 +0000 https://e-comas.com/2022/09/20/boost-your-business-over-the-biggest-shopping-season-planning-for-q4-2022.html https://e-comas.com/2022/09/20/boost-your-business-over-the-biggest-shopping-season-planning-for-q4-2022.html Strategy Business Known as the third wave of online advertising, retail media has quickly caught up with search and social media advertising to become one of the biggest marketing opportunities online Thu, 01 Sep 2022 16:32:03 +0000 https://e-comas.com/2022/09/01/surfing-the-third-wave-of-online-advertising-5-steps-to-retail-media-success-in-europe.html https://e-comas.com/2022/09/01/surfing-the-third-wave-of-online-advertising-5-steps-to-retail-media-success-in-europe.html Advertising This year's Prime Day was the biggest ever, with 100,000 items sold per minute – but it's not over yet, as Amazon is planning a second Prime Day in the autumn Mon, 22 Aug 2022 12:26:19 +0000 https://e-comas.com/2022/08/22/amazons-second-prime-day-2022-when-it-is-and-what-you-can-learn-from-the-first-one.html https://e-comas.com/2022/08/22/amazons-second-prime-day-2022-when-it-is-and-what-you-can-learn-from-the-first-one.html Advertising Exciting news for Belgians! Amazon is opening up a new market: Amazon.com.be Fri, 12 Aug 2022 05:15:54 +0000 https://e-comas.com/2022/08/12/the-rumours-are-true-amazon-belgium-is-coming.html https://e-comas.com/2022/08/12/the-rumours-are-true-amazon-belgium-is-coming.html Strategy Expansion Amazon is branching into a new area: sports. And it's not dabbling with any old sports: it's chasing the big leagues. Read our blog to find out more about this latest opportunity... Tue, 02 Aug 2022 08:23:50 +0000 https://e-comas.com/2022/08/02/amazons-beautiful-game-why-the-ecommerce-giant-is-buying-rights-to-live-football.html https://e-comas.com/2022/08/02/amazons-beautiful-game-why-the-ecommerce-giant-is-buying-rights-to-live-football.html Strategy Expansion Achieving a high review count has become a crucial decider to the long-term success of an Amazon seller. What can you do to get more reviews? Tue, 19 Jul 2022 08:48:55 +0000 https://e-comas.com/2022/07/19/top-4-tips-to-get-reviews-on-amazon.html https://e-comas.com/2022/07/19/top-4-tips-to-get-reviews-on-amazon.html Strategy Business Expansion If you're thinking of joining Amazon, there has never been a better time. Amazon has launched a package of incentives for new sellers, including a $50,000 bonus. Read our blog to find out more… Thu, 14 Jul 2022 08:37:34 +0000 https://e-comas.com/2022/07/14/become-a-seller-on-amazon-and-get-a-50-000-bonus-there-has-never-been-a-better-time.html https://e-comas.com/2022/07/14/become-a-seller-on-amazon-and-get-a-50-000-bonus-there-has-never-been-a-better-time.html Strategy Business We cover some of the key policies and VAT rules for Amazon Sellers to keep your brand compliant, including Extended Producer Responsibility (EPR) and One-Stop Shop (OSS). Thu, 07 Jul 2022 09:53:00 +0000 https://e-comas.com/2022/07/07/amazon-europe-understanding-epr-vat.html https://e-comas.com/2022/07/07/amazon-europe-understanding-epr-vat.html Webinar e-Comas CEO Jérôme de Guigné is writing for Forbes! The e-Commerce expert and founder of our business is now a member of Forbes Business Council Fri, 10 Jun 2022 06:32:29 +0000 https://e-comas.com/2022/06/10/e-comas-founder-j%C3%A9r%C3%B4me-is-now-a-forbes-writer.html https://e-comas.com/2022/06/10/e-comas-founder-j%C3%A9r%C3%B4me-is-now-a-forbes-writer.html Content We speak to Ritu Java from PPC Ninja about expanding to Amazon Japan. Here are 8 things you need to know before establishing your brand there. Tue, 07 Jun 2022 09:52:15 +0000 https://e-comas.com/2022/06/07/8-things-you-need-to-know-about-selling-on-amazon-japan.html https://e-comas.com/2022/06/07/8-things-you-need-to-know-about-selling-on-amazon-japan.html Strategy Expansion At e-Comas we love Salsify: it saves you loads of time, and helps you win on the digital shelf. Did you know about these three exciting features our clients couldn't do without? Tue, 07 Jun 2022 05:54:31 +0000 https://e-comas.com/2022/06/07/streamline-your-processes-and-create-custom-catalogues-3-salsify-features-you-never-knew-you-needed.html https://e-comas.com/2022/06/07/streamline-your-processes-and-create-custom-catalogues-3-salsify-features-you-never-knew-you-needed.html Content Syndication e-Comas is now an Amazon Ads Verified Partner – which makes us part of the Amazon Ads elite Thu, 19 May 2022 08:27:11 +0000 https://e-comas.com/2022/05/19/e-comas-is-now-a-verified-partner-for-amazon-ads.html https://e-comas.com/2022/05/19/e-comas-is-now-a-verified-partner-for-amazon-ads.html Advertising Mari-Louise Boshoff from Zee covers the key considerations for sending your products overseas and what you need to know to support your Amazon expansion success. Thu, 12 May 2022 16:00:43 +0000 https://e-comas.com/2022/05/12/logistics-of-expanding-globally-on-amazon-with-zee.html https://e-comas.com/2022/05/12/logistics-of-expanding-globally-on-amazon-with-zee.html Webinar It's not your average sales day. It's not even one day. Prime Day is serious business for Amazon and brands. Here's what you should know. Fri, 29 Apr 2022 10:02:54 +0000 https://e-comas.com/2022/04/29/prime-day-2022-everything-you-need-to-know-about-amazons-big-event.html https://e-comas.com/2022/04/29/prime-day-2022-everything-you-need-to-know-about-amazons-big-event.html Strategy e-Comas is getting ready to exhibit at Shoptalk Europe! Let us fill you in on what to expect at the retail and commerce conference… Thu, 21 Apr 2022 09:33:30 +0000 https://e-comas.com/2022/04/21/counting-down-to-shoptalk-europe-2022.html https://e-comas.com/2022/04/21/counting-down-to-shoptalk-europe-2022.html Expansion Find out how Amazon Brand Registry can protect your business and give your brand a competitive edge. Mon, 18 Apr 2022 13:21:09 +0000 https://e-comas.com/2022/04/18/is-your-brand-protected-on-amazon-what-you-need-to-know-about-brand-registry.html https://e-comas.com/2022/04/18/is-your-brand-protected-on-amazon-what-you-need-to-know-about-brand-registry.html Operations In this blog, we look at the types of threats your brand faces on Amazon and what you can do to best protect it. Tue, 12 Apr 2022 10:11:41 +0000 https://e-comas.com/2022/04/12/how-to-protect-your-brand-on-amazon.html https://e-comas.com/2022/04/12/how-to-protect-your-brand-on-amazon.html Operations Ritu Java from PPC Ninja discusses some of the key considerations for expanding to Amazon Japan. We’ll cover Japanese consumer preferences, customs and compliance. Thu, 07 Apr 2022 15:00:00 +0000 https://e-comas.com/2022/04/07/expanding-to-amazon-japan-with-ppc-ninja.html https://e-comas.com/2022/04/07/expanding-to-amazon-japan-with-ppc-ninja.html Webinar EPR is the new environmental tax affecting packaging. It could catch out unwary sellers on Amazon and lead to account suspension - so here's how to comply Thu, 07 Apr 2022 12:09:22 +0000 https://e-comas.com/2022/04/07/epr-is-coming-register-now-to-save-the-environment-and-avoid-amazon-account-suspension.html https://e-comas.com/2022/04/07/epr-is-coming-register-now-to-save-the-environment-and-avoid-amazon-account-suspension.html Operations VAT You know what Amazon Live is - here's how it works. Our complete guide to setting up a livestream on Amazon Live Tue, 22 Mar 2022 11:42:31 +0000 https://e-comas.com/2022/03/22/start-building-your-livestream-following-today-our-5-steps-to-getting-started-on-amazon-live.html https://e-comas.com/2022/03/22/start-building-your-livestream-following-today-our-5-steps-to-getting-started-on-amazon-live.html Advertising Localisation of pictures is finally available to Sellers as well as Vendors, and it's a game changer. Here's how 'country specific upload' works Wed, 16 Mar 2022 13:54:21 +0000 https://e-comas.com/2022/03/16/amazons-self-service-picture-localisation-tool-is-now-available-for-sellers.html https://e-comas.com/2022/03/16/amazons-self-service-picture-localisation-tool-is-now-available-for-sellers.html Content Syndication Amazon Attribution is a game-changer as it allows you to track customers throughout the entire sales funnel. Read more… Wed, 16 Mar 2022 09:39:11 +0000 https://e-comas.com/2022/03/16/amazon-attribution-what-you-need-to-know.html https://e-comas.com/2022/03/16/amazon-attribution-what-you-need-to-know.html Operations Tools Staying compliant with the relevant regulations should be a number one priority for Amazon Sellers. But keeping up with changing legislation is not always straightforward. Thu, 10 Mar 2022 16:00:00 +0000 https://e-comas.com/2022/03/10/new-legislation-and-selling-in-the-uk-eu.html https://e-comas.com/2022/03/10/new-legislation-and-selling-in-the-uk-eu.html Webinar Las Vegas is the place to be next week as the Prosper Show lands: one of the best eCommerce shows in the world. Here's why you should drop everything and come with us Wed, 09 Mar 2022 16:23:15 +0000 https://e-comas.com/2022/03/09/7-great-reasons-why-you-should-attend-the-prosper-show.html https://e-comas.com/2022/03/09/7-great-reasons-why-you-should-attend-the-prosper-show.html Strategy Expansion Watch as Liz Downing from Teikametrics tells us about how to diversify your Amazon ad types according to your brand’s goals and budget - and why you should! Wed, 02 Mar 2022 15:00:00 +0000 https://e-comas.com/2022/03/02/diversifying-your-amazon-advertizing-for-success.html https://e-comas.com/2022/03/02/diversifying-your-amazon-advertizing-for-success.html Webinar Salsify is a PXM tool that allows you to upload all your product content into one place, then push it out easily to wherever it’s needed. Find out more… Mon, 28 Feb 2022 18:48:26 +0000 https://e-comas.com/2022/02/28/content-with-content-5-services-e-comas-offers-around-salsify.html https://e-comas.com/2022/02/28/content-with-content-5-services-e-comas-offers-around-salsify.html Content Syndication We cover the best approaches for market entry, some of the things you should think about given your specific brand and circumstances, and a high-level US marketplace overview. Mon, 31 Jan 2022 15:00:00 +0000 https://e-comas.com/2022/01/31/entering-the-us-market-how-to-create-a-winning-strategy.html https://e-comas.com/2022/01/31/entering-the-us-market-how-to-create-a-winning-strategy.html Webinar Most Amazon sellers get confused by sales tax collections. So to help you, our friends at ZonGuru have covered how to get started with the sales tax nexus. Fri, 21 Jan 2022 14:24:19 +0000 https://e-comas.com/2022/01/21/an-fba-seller-s-guide-to-understanding-sales-tax-nexus.html https://e-comas.com/2022/01/21/an-fba-seller-s-guide-to-understanding-sales-tax-nexus.html Operations VAT Amazon’s demand-side platform (DSP) has incredible power to drive brand awareness and sales. We talk to BidX about the importance of understanding your DSP campaigns’ effects on total sales. Fri, 07 Jan 2022 15:00:00 +0000 https://e-comas.com/2022/01/07/amazon-dsp-the-impact-on-total-sales.html https://e-comas.com/2022/01/07/amazon-dsp-the-impact-on-total-sales.html Webinar Read on to find out what some of our Amazon expert friends predict is in store for Amazon and the world of eCommerce in the new year… Tue, 04 Jan 2022 11:50:56 +0000 https://e-comas.com/2022/01/04/amazon-predictions-for-2022-what-the-ecommerce-experts-say-1.html https://e-comas.com/2022/01/04/amazon-predictions-for-2022-what-the-ecommerce-experts-say-1.html Strategy Business Localisation is a key part of successful international expansion. And that means knowing your audience in each country, and how they look at your product. Mon, 13 Dec 2021 14:20:09 +0000 https://e-comas.com/2021/12/13/expanding-your-ecommerce-into-a-new-country.html https://e-comas.com/2021/12/13/expanding-your-ecommerce-into-a-new-country.html Strategy Expansion Have you tried Posts yet? Our clients love it - it’s great for brand awareness, it’s free, and it's a great opportunity to showcase your content. Mon, 13 Dec 2021 14:14:42 +0000 https://e-comas.com/2021/12/13/social-media-on-amazon-why-you-should-try-posts-and-not-just-because-it-s-free.html https://e-comas.com/2021/12/13/social-media-on-amazon-why-you-should-try-posts-and-not-just-because-it-s-free.html Operations AmazonFeatures What’s the quickest way to grow on Amazon? Advertising your listings is usually cost-effective and can see a return on ad spend very quickly indeed. Fri, 10 Dec 2021 11:01:07 +0000 https://e-comas.com/2021/12/10/how-to-advertise-on-amazon-the-four-best-ways-to-spend-your-advertising-budget.html https://e-comas.com/2021/12/10/how-to-advertise-on-amazon-the-four-best-ways-to-spend-your-advertising-budget.html Advertising We talk to Adam Hutchinson, Head of Marketing at Pacvue, about why automation is a must for modern advertising and how the right tool can make all the difference. Tue, 07 Dec 2021 15:00:00 +0000 https://e-comas.com/2021/12/07/amazon-automation-strategy-for-advertizing-success.html https://e-comas.com/2021/12/07/amazon-automation-strategy-for-advertizing-success.html Webinar We’ve joined up with a fellow Luxembourg business, data experts Reveals, giving us the ability to offer analytics and insights services to our clients. Tue, 02 Nov 2021 11:07:06 +0000 https://e-comas.com/2021/11/02/we-ve-teamed-up-with-analytics-wizards-reveals-here-s-what-we-can-offer-brands-selling-online.html https://e-comas.com/2021/11/02/we-ve-teamed-up-with-analytics-wizards-reveals-here-s-what-we-can-offer-brands-selling-online.html Strategy Business If you need to get rid of excess and customer-returned stock, Amazon offers FBA Liquidations. It can help you avoid disposal costs and storage fees. Thu, 14 Oct 2021 10:19:07 +0000 https://e-comas.com/2021/10/14/make-your-excess-stock-pay-amazon-offers-fba-liquidations.html https://e-comas.com/2021/10/14/make-your-excess-stock-pay-amazon-offers-fba-liquidations.html Strategy AmazonFBA With the fees attached, is this help from the inside of Amazon worth the money – or not? Wed, 13 Oct 2021 09:52:01 +0000 https://e-comas.com/2021/10/13/premium-support-at-a-premium-price-is-amazon-vendor-services-worth-the-money.html https://e-comas.com/2021/10/13/premium-support-at-a-premium-price-is-amazon-vendor-services-worth-the-money.html Strategy Vendor e-Comas is proud to announce it is now an approved member of the Amazon Advertising Partner Network. It includes a directory to search for ideal partners. Wed, 22 Sep 2021 10:06:01 +0000 https://e-comas.com/2021/09/22/e-comas-is-named-official-amazon-advertising-partner.html https://e-comas.com/2021/09/22/e-comas-is-named-official-amazon-advertising-partner.html Advertising It's over a year since Amazon started Amazon Global Store, distributing products across different continents. Here's how it works, and how it affects you Tue, 14 Sep 2021 13:21:59 +0000 https://e-comas.com/2021/09/14/amazon-global-store-and-you-how-amazons-cross-country-selling-affects-your-brand.html https://e-comas.com/2021/09/14/amazon-global-store-and-you-how-amazons-cross-country-selling-affects-your-brand.html Strategy Expansion Amazon and Google: bitter rivals? They compete against each other. But even so, the two companies have a surprisingly fruitful relationship. Mon, 06 Sep 2021 14:20:09 +0000 https://e-comas.com/2021/09/06/the-surprising-relationship-between-amazon-and-google-and-the-low-cost-low-risk-ways-you-can-benefit.html https://e-comas.com/2021/09/06/the-surprising-relationship-between-amazon-and-google-and-the-low-cost-low-risk-ways-you-can-benefit.html Advertising Did you know you can do A/B testing on your Amazon A+ content? It's an easy way for you to find out what formats work best for your enhanced listings content. Thu, 02 Sep 2021 18:47:08 +0000 https://e-comas.com/2021/09/02/test-your-a-content-amazon-lets-you-do-a-b-testing-to-check-which-version-sells-best.html https://e-comas.com/2021/09/02/test-your-a-content-amazon-lets-you-do-a-b-testing-to-check-which-version-sells-best.html Content SEO Yoni Mazor from GETIDA explains the different types of fees Amazon sellers face, and how you can lower these fees to improve your profit margins on Amazon. Mon, 03 May 2021 15:00:00 +0000 https://e-comas.com/2021/05/03/amazon-fees-how-to-reduce-your-costs-and-increase-profit.html https://e-comas.com/2021/05/03/amazon-fees-how-to-reduce-your-costs-and-increase-profit.html Webinar