Note: You are viewing the development version of Schema.org. See how we work for more details.

UnitPriceSpecification

A Schema.org Type
Thing > Intangible > StructuredValue > PriceSpecification > UnitPriceSpecification
The price asked for a given offer by the respective organization or person.
PropertyExpected TypeDescription
Properties from UnitPriceSpecification
billingDuration Duration  or
Number  or
QuantitativeValue		 Specifies for how long this price (or price component) will be billed. Can be used, for example, to model the contractual duration of a subscription or payment plan. Type can be either a Duration or a Number (in which case the unit of measurement, for example month, is specified by the unitCode property).
billingIncrement Number This property specifies the minimal quantity and rounding increment that will be the basis for the billing. The unit of measurement is specified by the unitCode property.
billingStart Number Specifies after how much time this price (or price component) becomes valid and billing starts. Can be used, for example, to model a price increase after the first year of a subscription. The unit of measurement is specified by the unitCode property.
priceComponentType PriceComponentTypeEnumeration Identifies a price component (for example, a line item on an invoice), part of the total price for an offer.
priceType PriceTypeEnumeration  or
Text		 Defines the type of a price specified for an offered product, for example a list price, a (temporary) sale price or a manufacturer suggested retail price. If multiple prices are specified for an offer the priceType property can be used to identify the type of each such specified price. The value of priceType can be specified as a value from enumeration PriceTypeEnumeration or, a UN/EDIFACT 5387 code, or as a free form text string for price types that are not already predefined in PriceTypeEnumeration.
referenceQuantity QuantitativeValue The reference quantity for which a certain price applies, e.g. 1 EUR per 4 kWh of electricity. This property is a replacement for unitOfMeasurement for the advanced cases where the price does not relate to a standard unit.
unitCode Text  or
URL		 The unit of measurement given using the UN/CEFACT Common Code (3 characters) or a URL. Other codes than the UN/CEFACT Common Code may be used with a prefix followed by a colon.
unitText Text A string or text indicating the unit of measurement. Useful if you cannot provide a standard unit code for unitCode.
Properties from PriceSpecification
eligibleQuantity QuantitativeValue The interval and unit of measurement of ordering quantities for which the offer or price specification is valid. This allows e.g. specifying that a certain freight charge is valid only for a certain quantity.
eligibleTransactionVolume PriceSpecification The transaction volume, in a monetary unit, for which the offer or price specification is valid, e.g. for indicating a minimal purchasing volume, to express free shipping above a certain order volume, or to limit the acceptance of credit cards to purchases to a certain minimal amount.
maxPrice Number The highest price if the price is a range.
membershipPointsEarned Number  or
QuantitativeValue		 The number of membership points earned by the member. If necessary, the unitText can be used to express the units the points are issued in. (E.g. stars, miles, etc.)
minPrice Number The lowest price if the price is a range.
price Number  or
Text		 The offer price of a product, or of a price component when attached to PriceSpecification and its subtypes.

Usage guidelines:

  • Use the priceCurrency property (with standard formats: ISO 4217 currency format, e.g. "USD"; Ticker symbol for cryptocurrencies, e.g. "BTC"; well known names for Local Exchange Trading Systems (LETS) and other currency types, e.g. "Ithaca HOUR") instead of including ambiguous symbols such as '$' in the value.
  • Use '.' (Unicode 'FULL STOP' (U+002E)) rather than ',' to indicate a decimal point. Avoid using these symbols as a readability separator.
  • Note that both RDFa and Microdata syntax allow the use of a "content=" attribute for publishing simple machine-readable values alongside more human-friendly formatting.
  • Use values from 0123456789 (Unicode 'DIGIT ZERO' (U+0030) to 'DIGIT NINE' (U+0039)) rather than superficially similar Unicode symbols.
priceCurrency Text The currency of the price, or a price component when attached to PriceSpecification and its subtypes.

Use standard formats: ISO 4217 currency format, e.g. "USD"; Ticker symbol for cryptocurrencies, e.g. "BTC"; well known names for Local Exchange Trading Systems (LETS) and other currency types, e.g. "Ithaca HOUR".
validForMemberTier MemberProgramTier The membership program tier an Offer (or a PriceSpecification, OfferShippingDetails, or MerchantReturnPolicy under an Offer) is valid for.
validFrom Date  or
DateTime		 The date when the item becomes valid.
validThrough Date  or
DateTime		 The date after when the item is not valid. For example the end of an offer, salary period, or a period of opening hours.
valueAddedTaxIncluded Boolean Specifies whether the applicable value-added tax (VAT) is included in the price specification or not.
Properties from Thing
additionalType Text  or
URL		 An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org style guide.
alternateName Text An alias for the item.
description Text  or
TextObject		 A description of the item.
disambiguatingDescription Text A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
identifier PropertyValue  or
Text  or
URL		 The identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See background notes for more details.
image ImageObject  or
URL		 An image of the item. This can be a URL or a fully described ImageObject.
mainEntityOfPage CreativeWork  or
URL		 Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details.
Inverse property: mainEntity
name Text The name of the item.
owner Organization  or
Person		 A person or organization who owns this Thing.
Inverse property: owns
potentialAction Action Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
sameAs URL URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.
subjectOf CreativeWork  or
Event		 A CreativeWork or Event about this Thing.
Inverse property: about
url URL URL of the item.

Instances of UnitPriceSpecification may appear as a value for the following properties
PropertyOn TypesDescription
currentExchangeRate ExchangeRateSpecification The current price of a currency.
hasTierRequirement MemberProgramTier A requirement for a user to join a membership tier, for example: a CreditCard if the tier requires sign up for a credit card, A UnitPriceSpecification if the user is required to pay a (periodic) fee, or a MonetaryAmount if the user needs to spend a minimum amount to join the tier. If a tier is free to join then this property does not need to be specified.
incentiveAmount FinancialIncentive Describes the amount that can be redeemed from this incentive.

QuantitativeValue: Use this for incentives based on price (either raw amount or percentage-based). For a raw amount example, "You can claim $2,500 - $7,500 from the total cost of installation" would be represented as the following:

{
    "@type": "QuantitativeValue",
    “minValue”: 2500,
    “maxValue”: 7500,
    "unitCode": "USD"
}
QuantitivateValue can also be used for percentage amounts. In such cases, value is used to represent the incentive’s percentage, while maxValue represents a limit (if one exists) to that incentive. The unitCode should be 'P1' and the unitText should be '%', while valueReference should be used for holding the currency type. For example, "You can claim up to 30% of the total cost of installation, up to a maximum of $7,500" would be:

{
    "@type": "QuantitativeValue",
    "value": 30,
    "unitCode": "P1",
    "unitText": "%",
    “maxValue”: 7500,
    “valueReference”: “USD”
}
UnitPriceSpecification: Use this for incentives that are based on amounts rather than price. For example, a net metering rebate that pays $10/kWh, up to $1,000:

{
    "@type": "UnitPriceSpecification",
    "price": 10,
    "priceCurrency": "USD",
    "referenceQuantity": 1,
    "unitCode": "DO3",
    "unitText": "kw/h",
    "maxPrice": 1000,
    "description": "$10 / kwh up to $1000"
}
LoanOrCredit: Use for incentives that are loan based. For example, a loan of $4,000 - $50,000 with a repayment term of 10 years, interest free would look like:

{
    "@type": "LoanOrCredit",
    "loanTerm": {
            "@type":"QuantitativeValue",
            "value":"10",
            "unitCode": "ANN"
        },
    "amount":[
        {
            "@type": "QuantitativeValue",
            "Name":"fixed interest rate",
            "value":"0",
        },
    ],
    "amount":[
        {
            "@type": "MonetaryAmount",
            "Name":"min loan amount",
            "value":"4000",
            "currency":"CAD"
        },
        {
            "@type": "MonetaryAmount",
            "Name":"max loan amount",
            "value":"50000",
            "currency":"CAD"
        }
    ],
}
In summary: .

Examples

Example 1
Copied
No Markup Microdata RDFa JSON-LD Structure
Example notes or example HTML without markup.
Wells Fargo Secured Visa® Credit Card
Requires a minimum $300 security deposit.
When you apply, you provide a minimum security deposit of at least $300, or up to $10,000.
Annual fee $25
Annual Percentage Rate (APR) Currently, a variable 18.99% APR on purchases. (These APRs do not apply to cash advances.)
<a href="https://www.wellsfargo.com/credit-cards/secured/terms/">Full terms and conditions</a>
Example encoded as Microdata embedded in HTML.
<div itemscope itemtype="https://schema.org/CreditCard">
    <span itemprop="name">Wells Fargo Secured Visa® Credit Card</span>
    <span itemprop="requiredCollateral">Requires a minimum $300 security deposit.</span>
    <span itemprop="amount" itemscope itemtype="https://schema.org/MonetaryAmount">When you apply, you provide a minimum security deposit of at least
      <span itemprop="currency" content="USD">$</span>
      <span itemprop="minValue">300</span>, or up to $
      <span itemprop="maxValue" content="10000">10,000</span>.
    </span>
    <span itemprop="offers" itemscope itemtype="https://schema.org/Offer">
      <meta itemprop="offeredBy" content="Wells Fargo"/>
      <span itemprop="priceSpecification" itemscope itemtype="https://schema.org/UnitPriceSpecification">Annual fee
        <span itemprop="priceCurrency" content="USD">$</span>
        <span itemprop="price">25</span>
        <span itemprop="referenceQuantity" itemscope itemtype="https://schema.org/QuantitativeValue">
            <meta itemprop="value" content="1"/><meta itemprop="unitCode" content="ANN"/>
        </span>
      </span>
    </span>
    <span>Annual Percentage Rate (APR) Currently, a variable
      <span itemprop="annualPercentageRate">18.99</span>% APR on purchases. (These APRs do not apply to cash advances.)
    </span>
    <a itemprop="feesAndCommissionsSpecification" href="https://www.wellsfargo.com/credit-cards/secured/terms/">Full terms and conditions</a>
</div>
Example encoded as RDFa embedded in HTML.
<div vocab="https://schema.org/" typeof="CreditCard">
    <span property="name">Wells Fargo Secured Visa® Credit Card</span>
    <span property="requiredCollateral">Requires a minimum $300 security deposit.</span>
    <span property="amount" typeof="MonetaryAmount">When you apply, you provide a minimum security deposit of at least
      <span property="currency" content="USD">$</span>
      <span property="minValue">300</span>, or up to $
      <span property="maxValue" content="10000">10,000</span>.
    </span>
    <span property="offers" typeof="Offer">
      <meta property="offeredBy" content="Wells Fargo"/>
      <span property="priceSpecification" typeof="UnitPriceSpecification">Annual fee
        <span property="priceCurrency" content="USD">$</span>
        <span property="price">25</span>
        <span property="referenceQuantity" typeof="QuantitativeValue">
            <meta property="value" content="1"/>
            <meta property="unitCode" content="ANN"/>
        </span>
      </span>
    </span>
    <span>Annual Percentage Rate (APR) Currently, a variable
      <span property="annualPercentageRate">18.99</span>% APR on purchases. (These APRs do not apply to cash advances.)
    </span>
    <a property="feesAndCommissionsSpecification" href="https://www.wellsfargo.com/credit-cards/secured/terms/">Full terms and conditions</a>
</div>
Example encoded as JSON-LD in a HTML script tag.
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CreditCard",
  "name": "Wells Fargo Secured Visa® Credit Card",
  "requiredCollateral": "Requires a minimum $300 security deposit.",
  "amount": {
      "@type": "MonetaryAmount",
      "minValue": "300",
      "maxValue": "10000",
      "currency": "USD"
  },
  "offers": {
      "@type": "Offer",
      "offeredBy": {
        "@type": "BankOrCreditUnion",
        "name":"Wells Fargo"
      },
      "priceSpecification": {
        "@type": "UnitPriceSpecification",
        "price": "25",
        "priceCurrency": "USD",
        "referenceQuantity": {
          "@type": "QuantitativeValue",
          "value": "1",
          "unitCode": "ANN"
        }
      }
  },
  "annualPercentageRate": "18.99",
  "feesAndCommissionsSpecification": "https://www.wellsfargo.com/credit-cards/secured/terms/"
}
</script>
Structured representation of the JSON-LD example.