Fun fact about a 8 hour video, right now 111k views, if we assume all 111k viewers watched all 8.5 hours (i know, not likely but easy math.) Thats 109 years of human time spent watching this video… thats about 2 normal human lifespans!

Luke does take time to talk about the creation club and official $7 mods being a bad value for money, and dwarfed by the size and quality of cheaper $5 community created mods… I think that is deliberate, its a form of sales pricing strategy. You anchor a bad value that nobody would take, to make the middle priced thing seem like a really good value, to encourage volume of sales. If MS is taking a 75% cut for community mods in the creation club for starfield… Selling a bunch of those $5 community mods is a massive win for them, even if it does require they release expensive and poor value official mods to make them look like a good deal.

I love the long history of todd howards motivations!

https://steamdb.info/app/1716740/charts/

7k active players right now

I think at this point, it must be profitable, though getting actual figures is not available.