Platform updates

You’ll be able to use the “Viber” element to add promotional messages with images and CTA buttons to your automated flows and deliver them at the right time. For instance, send a Viber message if users don’t open your email. This will help you drive conversions, boost engagement, and enhance your omnichannel strategy.

You’ll be able to recalculate contacts in your dynamic segments with email triggers, including “Added to mailing list,” “Campaign received,” and “Variable value updated.” This helps process all selected contacts through segment rules in one go and run automated flows without waiting for new user activity. To give you an idea, you can automatically remove contacts who haven’t received your campaigns for a month.

Automation will support triggers based on upcoming CRM deal or task deadlines and course completion. This will help launch flows ahead of time to avoid missed deadlines and reach clients exactly when needed with timely reminders about payments, renewals, or next steps in learning.

The “Action” element will support direct Google Sheets export. You’ll be able to pass email addresses, phone numbers, and other mapped variables into spreadsheets automatically, creating new rows in selected sheets. This will help you track leads, manage requests, and analyze orders effortlessly while keeping your team on the same page.

You’ll be able to use subscriber rating (an engagement index based on interaction history) as a condition in dynamic segment triggers and filters. This will help you nurture engaged subscribers, re-engage inactive users, and also boost relevance, conversions, and email deliverability while protecting your domain reputation.

With AI integration, you’ll be able to create tests, set assignments, and check student answers automatically. This will help you cut down on manual tasks, focus on teaching and course development, and deliver a more efficient learning experience.

You will be able to integrate your chatbots with TikTok Ads Manager to automatically send conversion events, like messages, form submissions, payments, and more. This will help TikTok track user behavior within your chatbot and optimize ad campaigns more effectively. As a result, you will be able to reach a broader audience with similar interests and engagement patterns.

The "A360 external event" element in SendPulse’s chatbot builder will help you automatically continue flows when an event is triggered in external systems. For instance, once your customer places an order on your website, it will send an API request to a specific SendPulse link, triggering your chatbot to send a purchase confirmation message. This will create new automation opportunities to build more advanced communication scenarios.

SendPulse’s website builder will soon feature the “Product catalog” widget to help you embed your CRM catalog directly on your website. Simply select a category, choose how many product cards to show per page, customize their layout, and place the “Add to cart” button. Visitors can then sort products by category, subcategory, price, name, or date, making for an effortless shopping experience.

SendPulse will soon support integrations with popular Ukrainian marketplaces, allowing you to sync product catalogs and manage your stock directly within the CRM system. You’ll be able to automatically update product information, track order statuses, and set up seamless workflows between your website, CRM system, and marketplaces. This will streamline your eCommerce management, reduce manual effort, and help scale your sales faster.